Run a free Klaviyo + Google account audit

Klaviyo, Google Ads and Google Analytics 4. Sign in with Google first. Then pick from the Google Ads accounts and GA4 properties you can access, or install the Klaviyo app to audit a Klaviyo account. You don't need Littledata installed to run any of them.

MonitorAI audits abandonment flow coverage and performance against similar-sized stores, exclusion rules that prevent double messaging, competitor flows from rival tracking tools, revenue and attribution window settings, spam profiles injected into your list, marketing consent sync between Shopify and Klaviyo, and whether you're using SMS. Around 1 in 3 Klaviyo accounts run SMS flows.

Which purchase conversion actions are primary, at account level and for campaigns that override the account goals; whether another tool uploads competing server-side purchases; whether client-side and server-side actions double count orders or record values in the wrong currency; Enhanced Conversions setup and upload errors; how much conversion value is credited to views rather than clicks; and other ad accounts for separate regional stores. It also estimates the extra purchase value server-side tracking would add, based on similar accounts.

How much of your last 30 days of purchase revenue GA4 credits to a channel, and how much it can't attribute. It then checks Unassigned traffic, undeclared bot traffic, and whether Microsoft Ads drives enough traffic to be worth tracking. For Shopify stores, it estimates the attributed revenue server-side tracking would add, based on similar stores. Properties on other ecommerce platforms get the checks without the estimate.

About a minute. Sign in with Google, then pick a Google Ads account or GA4 property, or install the Klaviyo app. MonitorAI scans the account and returns results, with no code or engineering time needed.

Each abandonment flow is compared against the expected performance of stores of a similar size. A live flow earning less than half of its peer-expected uplift is flagged as underperforming, with the monthly dollar gap stated plainly, and a missing flow gets an estimate of what activating it would add. The point is prioritization, so you see which fix is worth the most before you touch anything.

Klaviyo's default Checkout Started trigger only fires on the second step of checkout, after a customer has entered an email address. Littledata's server-side trigger fires on the first step, so the flow reaches every shopper who began checkout. That gap is why Wildgrain saw a 600% increase in Checkout Abandonment flow revenue after switching triggers.

When a Littledata trigger and a native Klaviyo trigger are both live for the same action, both flows can enroll the same shopper unless one flow excludes people who entered the other. MonitorAI inspects the exclusion rules on every parallel pair, in both directions, and only reports a pairing that is genuinely unguarded. Pausing one of the flows also resolves the finding, since either fix removes the risk.

Klaviyo does not expose attribution settings through its API, so MonitorAI infers your real windows from the time gap between recent orders and the email or SMS touch Klaviyo credited them to. Wide windows (especially opens, or clicks beyond 24 hours) credit Klaviyo with orders customers would likely have placed anyway, inflating Klaviyo Attributed Value. The audit estimates how much reported revenue would change under 1-day click attribution, a more honest view of incremental email and SMS revenue.

An error likely hurts revenue capture, doubles messaging, or hides a competitor issue, so fix it first. A warning is worth fixing but may be expected for some stores. You'll also see info notes, success for passed checks, and unknown when there isn't enough data yet.

Yes. The audit never stores your customers' email addresses or phone numbers. The consent sync check compares consent between Shopify and Klaviyo in both directions, but identities are compared only as irreversible, store-scoped hashes that expire after 30 days.

The Tracking Audit scans your storefront from the outside and needs only a store address. MonitorAI audits the inside of an account you connect. Run the Tracking Audit first to clean up what is on the page, then connect an account here for the deeper checks.

Agencies managing multiple Shopify clients, and Shopify brands running Klaviyo, Google Ads or GA4. Agencies get every client's data quality in one dashboard, and a recurring reason to talk to clients about revenue.