Littledata offers a comprehensive solution tailored for Shopify Plus brands, emphasizing ease of use with its fully automatic, no-code setup and a 30-day free trial. Its identity resolution feature enhances audience targeting, while automatic tracking of checkout extensibility ensures seamless data collection throughout the customer journey. Littledata's focus on connecting customer data to marketing platforms is a significant advantage for DTC brands looking to optimize revenue.

In contrast, Stape provides a broader server-side tracking solution that works with various platforms beyond Shopify. While it also emphasizes privacy compliance and data quality, it lacks the specialized features like identity resolution and automatic checkout tracking that Littledata offers. Overall, Littledata is more suited for Shopify brands seeking a streamlined, integrated approach to data tracking and marketing optimization.

For an online store with 50 orders, Littledata is 2.5% cheaper than Stape. At 500 orders, both services are priced the same. For 5000 orders, Stape is 57% cheaper than Littledata. At 20,000 orders, Stape is 50% cheaper than Littledata. Overall, Stape offers significant savings at higher order volumes, while Littledata maintains consistent pricing across lower volumes.

Littledata offers a broader range of data destinations, including Segment, which allows for advanced data routing and integration with various platforms. This can enhance data management and analytics capabilities. Stape, while also supporting major platforms like Google Analytics and Meta Ads, does not include Segment, focusing instead on direct integrations. Both solutions support similar platforms, but Littledata's inclusion of Segment provides additional flexibility for data handling and analysis.

Littledata's purchase and checkout tracking offers superior accuracy and comprehensive data capture. Its server-side tracking ensures 100% accuracy, while features like post-purchase upsells, recurring orders, and detailed filtering by sales channel enhance insights. User-provided data improves attribution, and custom mapping allows for tailored analytics. In contrast, Stape's tracking is limited, only capturing checkout starts and lacking detailed order insights. Littledata's checkout tracking, compatible with checkout extensibility and accelerated checkouts, provides a complete view of user interactions, unlike Stape's more basic approach. Overall, Littledata delivers a more robust and insightful tracking solution for Shopify Plus brands.