Littledata Blog

Ecommerce analytics insights

Practical guides on Shopify tracking, Google Analytics, Klaviyo, Meta Ads, and data-driven growth for ecommerce teams.

How to create sales performance reports in Google Analytics 4

Google AnalyticsJUL 16, 2022

How to create sales performance reports in Google Analytics 4

How to build customer behavior reports in Google Analytics 4

Google AnalyticsJUL 1, 2022

How to build customer behavior reports in Google Analytics 4

10 Thriving Female-Founded DTC Businesses

EcommerceMAR 30, 2022

10 Thriving Female-Founded DTC Businesses

Lunch with Littledata: How Rothy’s uses data across the company

LittledataFEB 4, 2022

Lunch with Littledata: How Rothy’s uses data across the company

9 Best Ecommerce Metrics to Track to Boost Your Sales

SalesNOV 17, 2021

9 Best Ecommerce Metrics to Track to Boost Your Sales

BigCommerce Analytics: The key metrics you need to grow

BigCommerceEcommerce eventsEcommerce analyticsNOV 5, 2021

BigCommerce Analytics: The key metrics you need to grow

Why we migrated to microservices from Meteor

LittledataOCT 20, 2021

Why we migrated to microservices from Meteor

The Ultimate Guide to Subscription Analytics

ShopifyCustomer Lifetime ValueSubscriptionsOCT 14, 2021

The Ultimate Guide to Subscription Analytics

Why stores are using Facebook’s Conversions API

Meta AdsOCT 7, 2021

Why stores are using Facebook’s Conversions API

11 Ways to Increase Customer Retention for Ecommerce Stores

MarketingLoyaltyEcommerceOCT 6, 2021

11 Ways to Increase Customer Retention for Ecommerce Stores

Lunch with Littledata: How Grind pivoted from brick and mortar to £500,000 monthly ecommerce revenue

LittledataEcommerceSEP 21, 2021

Lunch with Littledata: How Grind pivoted from brick and mortar to £500,000 monthly ecommerce revenue

Shopify Analytics: Everything You Need to Know

Google AnalyticsShopifySEP 14, 2021

Shopify Analytics: Everything You Need to Know