Recover abandoned carts with Yotpo points in Klaviyo

Send Yotpo data to Klaviyo with Littledata's server-side tracking.

Blanket discount codes in abandoned cart flows give away margin to every shopper equally. Yotpo customers already have points so you can nudge them to redeem converts the cart without stacking a fresh discount on top. Littledata's Event Editor attaches each customer's live points balance to the Checkout Started event sent server-side to Klaviyo, so your flow branches on what the customer actually had at that moment, not a stale profile value.

  1. Yotpo logo

    A points-enriched Add to Cart event

    Littledata's Event Editor reads the customer's Yotpo points balance from their Shopify metafield and attaches it to the Add to cart event sent server-side to Klaviyo at the moment of the add.

  2. Klaviyo logo

    A Klaviyo flow that branches on points

    Split your abandoned cart flow on the points balance in the event payload. Customers above your threshold get a "you have X points — use them on this order" message. Everyone else gets your standard flow.

The Yotpo data you can target

Yotpo syncs customer loyalty data to Shopify as metafields, so Littledata can read it on every event and turn it into a flow signal. The fields you can build a flow around:

Data points you can target
Loyalty opt-in
Loyalty opt-in source
Loyalty points balance
VIP tier name
Available rewards
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What is Yotpo?

Yotpo provides a suite of AI-powered marketing solutions for eCommerce brands, specializing in customer reviews, user-generated content, loyalty programs, referrals, and AI-driven product visibility.

Visit the Yotpo website →