Blotout restores your marketing signals in the post-cookie world. Your returning customers are showing up as anonymous and Blotout aims to identify them. Blotout is used by 900 Shopify sites according to BuiltWith.
Feature | Littledata | Blotout |
---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ |
30 day free trial | ✔️ | |
Public statement of privacy compliance | ✔️ | |
Fully automatic, no code setup | ✔️ | |
Automatic tracking of checkout extensibility | ✔️ | |
No-code setup for Shopify Hydrogen | ✔️ | |
Works with platforms other than Shopify | ✔️ |
Littledata is a strong alternative to Blotout for Shopify Plus brands due to its extensive integration capabilities and user-friendly features. It connects with a wider range of platforms, including TikTok and Pinterest, enhancing marketing reach. Littledata offers a 30-day free trial, allowing brands to test its capabilities without commitment. Its public statement of privacy compliance builds trust with customers, while the fully automatic, no-code setup simplifies implementation. Additionally, Littledata's automatic tracking of checkout extensibility provides valuable insights into customer behavior. While both platforms offer identity resolution and server-side tracking, Littledata's comprehensive features and ease of use make it a compelling choice for ecommerce managers looking to optimize their data strategy.
Store size | Littledata | Blotout |
---|---|---|
50 orders / month | $39 | $50 |
500 orders / month | $149 | $250 |
5,000 orders / month | $349 | $830 |
20,000 orders / month | $799 | $2500 |
Littledata's pricing is significantly more competitive than Blotout's across various order volumes. For 50 orders, Littledata is $11 cheaper; for 500 orders, it's $101 cheaper; for 5,000 orders, $481 cheaper; and for 20,000 orders, $1,701 cheaper. This consistent cost advantage makes Littledata a more economical choice for businesses, despite Blotout's maintenance plan that includes setup and support. Overall, Littledata offers better value, especially for higher order volumes.
Destination | Littledata | Blotout |
---|---|---|
Google Analytics | ✔️ | ✔️ |
Meta Ads | ✔️ | ✔️ |
Klaviyo | ✔️ | ✔️ |
Google Ads | ✔️ | ✔️ |
Attentive | ✔️ | ✔️ |
TikTok | ✔️ | |
✔️ | ||
Segment | ✔️ | |
Postscript | ✔️ |