
Blotout restores your marketing signals in the post-cookie world. Your returning customers are showing up as anonymous and Blotout aims to identify them.
| Feature | Littledata | Blotout |
|---|---|---|
| Founder owned and led | ✔️ | ✔️ |
| Identity resolution to boost audiences | ✔️ | ✔️ |
| Direct from Shopify's servers | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ |
| 30 day free trial | ✔️ | |
| Fully automatic, no code setup | ✔️ | |
| Natively supports Shopify Markets | ✔️ | |
| Automatic tracking of checkout steps | ✔️ | |
| Works with platforms other than Shopify | ✔️ |
Littledata is a strong alternative to Blotout for Shopify Plus brands due to its broader integration capabilities, connecting with TikTok and Pinterest in addition to the platforms both services share. Its 30-day free trial allows for risk-free evaluation, while its public statement of privacy compliance enhances trust. Littledata's fully automatic, no-code setup simplifies implementation, making it accessible for teams without extensive technical resources. Additionally, its server-side tracking and automatic checkout extensibility tracking provide comprehensive data insights, which can significantly enhance marketing strategies. Overall, Littledata offers a more extensive feature set and integration options, making it a compelling choice for ecommerce managers looking to optimize their analytics and marketing efforts.
| Littledata | Blotout | |
|---|---|---|
| Example product review | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." | "After using Blotout for a couple months, we decided to drop them... Blotout was taking credit for a lot of Klaviyo pixel events that would’ve happened anyway... Event match quality in Facebook was marginally better, but I don’t think it warrants the cost or complexity." |
| Example support review | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" | "It took weeks to get a reply regarding a refund... it seems they grew too fast to keep up with customer service." |
| Link | Read more reviews |
| Store size | Littledata | Blotout |
|---|---|---|
| 50 orders / month | $39 | $79 |
| 500 orders / month | $199 | $400 |
| 5,000 orders / month | $449 | $1980 |
| 20,000 orders / month | $1390 | $5000 |
Littledata offers all-inclusive pricing that provides better value than Blotout by supporting more destinations and features at every order level. For example, a store with 50 orders pays $39 with Littledata compared to $79 with Blotout. At 500 orders, Littledata costs $149 versus Blotout's $400. This trend continues, with Littledata at $349 for 5,000 orders compared to Blotout's $1,980, and $799 versus $5,000 for 20,000 orders, making Littledata significantly more cost-effective.
| Destination | Littledata | Blotout |
|---|---|---|
| Google Analytics | ✔️ | ✔️ |
| Meta Ads | ✔️ | ✔️ |
| Klaviyo | ✔️ | ✔️ |
| Google Ads | ✔️ | ✔️ |
| Attentive | ✔️ | ✔️ |
| TikTok | ✔️ | |
| ✔️ | ||
| Segment | ✔️ |
