Stream from Shopify to GA4 to Google BigQuery

Send complete ecommerce event data, including marketing attribution, to your data warehouse

Google BigQuery
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Shopify
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Shopify event data in Google BigQuery

Littledata's smart tech uses a combination of server-side and client-side tracking to capture the entire customer journey. We make it easy to send complete ecommerce data to BigQuery via Google Analytics.

  • Complete ecommerce data schema
  • Complete conversion tracking, including one-off purchases, recurring orders, refunds and repeat purchases
  • Consistent user identity fo attribution modeling
  • Built for Shopify, optimized for Shopify Plus

Shopify apps with Google Analytics

Works with popular Shopify apps

Littledata's app integrates with Shopify and many popular Shopify apps to provide complete data tracking.

  • Track conversions and checkout funnel events in Shopify
  • Track organic channels like Klaviyo, Attentive, and Postscript
  • Track upsells from apps like Rebuy and Zipify
  • Track subscriptions and differentiate recurring orders from apps like Recharge

Data-driven brands love Littledata

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