Triple Whale vs Polar Analytics

Is Triple Whale or Polar Analytics a better data solution for Shopify brands?

Triple Whale competitors

What is Triple Whale?

Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand.


Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done.


Triple Whale vs Polar Analytics comparison

FeatureTriple WhalePolar AnalyticsLittledata
Customer data to marketing platforms✔️✔️✔️
Identity resolution to boost audiences✔️✔️✔️
Founder owned and led✔️✔️✔️
Marketing reporting✔️✔️minus
Proprietary attribution model✔️✔️minus
Fully automatic, no code setup✔️minus✔️
30 day free trialminusminus✔️
Server-side trackingminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Triple Whale offers a comprehensive suite for managing analytics and attribution with a focus on automation and ease of use. Its fully automatic setup and mobile accessibility enhance user experience. Polar Analytics provides pre-built dashboards and metrics, streamlining insights for teams but may lack the same level of automation. Littledata stands out with its 30-day free trial, server-side tracking, and automatic checkout step tracking, offering deeper insights and flexibility. While Triple Whale excels in mobile management, Littledata's features provide a more robust tracking solution, making it advantageous for detailed data collection and analysis.

Reviews comparison

Triple Whale vs Polar Analytics's customer reviews

Triple WhalePolar AnalyticsLittledata
Example product review"Integration problem...can't install the store application. The system says I'm already using the app, but I can't log in. The chat on the website and email support does not answer. No help.""Negative points? None so far ... Getting started was incredibly easy ... integrates smoothly with all our tools and data sources.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Triple Whale’s customer service has been one of the worst experiences... Critical issues take days to resolve.""Polar's customer support is also next to none... they are well worth the price we pay.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Triple Whale vs Polar Analytics's monthly subscription cost

Store sizeTriple WhalePolar AnalyticsLittledata
50 orders / month$299$400$39
500 orders / month$549$400$149
5,000 orders / month$1469$1150$349
20,000 orders / month$4028$3500$799

For an online store with 50 orders, Triple Whale is 667% more expensive than Littledata, while Polar Analytics is 923% more. At 500 orders, Triple Whale and Polar Analytics are equal, with Littledata being 73% cheaper. At 5000 orders, Triple Whale is 320% more than Littledata, while Polar Analytics is 229% more. For 20000 orders, Triple Whale is 404% more expensive than Littledata, and Polar Analytics is 338% more. Overall, Littledata consistently offers the lowest pricing across all order volumes.

Supported data destinations

DestinationTriple WhalePolar AnalyticsLittledata
Klaviyo✔️✔️✔️
Meta Ads✔️✔️✔️
Google Ads✔️✔️✔️
Google Analyticsminusminus✔️
TikTokminusminus✔️
Pinterestminusminus✔️
Segmentminusminus✔️
Attentiveminusminus✔️

Triple Whale focuses on integrating data from Klaviyo, Meta Ads, and Google Ads to provide insights specifically tailored for e-commerce performance and customer engagement. Polar Analytics also connects with Meta Ads, Google Ads, and Klaviyo but emphasizes a broader analytics approach, allowing for deeper data analysis across multiple platforms. Littledata offers a wider range of destinations, including Google Analytics, TikTok, and Pinterest, in addition to the others, enabling comprehensive tracking and insights across various marketing channels. This diversity allows brands to analyze performance more holistically and optimize their marketing strategies effectively.

Klaviyo comparison

Triple Whale vs Polar Analytics's solution for Klaviyo

FeatureTriple WhalePolar AnalyticsLittledata
Identity resolution
Never adds new emails to your marketing list✔️✔️✔️
Docs on how an end-user can opt out for GDPR / CCPA✔️minus✔️
Uses other marketing channel cookies to boost identityminus✔️✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Tracked client-sideminus✔️minus
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Added to Cart trigger
Unreliable tracking of button clicks✔️✔️minus
Reliable via Shopify's serversminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Target the whole contents of the cartminusminus✔️
Checkout Started trigger
Direct from Shopify's serversminus✔️✔️
Tracked via the checkout page✔️minusminus
Backwards compatible with Klaviyo templatesminusminus✔️

Littledata offers a comprehensive solution for tracking customers from Shopify to Klaviyo by backstitching Klaviyo profiles onto previous customer events, ensuring a complete view of customer interactions. This feature enhances data accuracy and continuity, which is not highlighted by Triple Whale or Polar Analytics. While both competitors provide GDPR/CCPA opt-out documentation and prevent adding new emails to marketing lists, Littledata's unique ability to leverage other marketing channel cookies for identity boosting further strengthens customer insights. This makes Littledata a more robust choice for CRM managers seeking to optimize customer tracking and engagement in Klaviyo.

Google Ads comparison

Triple Whale vs Polar Analytics's solution for Google Ads

FeatureTriple WhalePolar AnalyticsLittledata
Google Ads Conversions
Real-time tracking of Enhanced Conversions✔️✔️✔️
Tracked direct from Shopify's servers✔️minus✔️
Fully automatic setup✔️minus✔️
New vs Returning customer conversionsminusminus✔️

Meta Ads comparison

Triple Whale vs Polar Analytics's solution for Meta Ads

FeatureTriple WhalePolar AnalyticsLittledata
Key benefits
Boost to Event Match Quality Score✔️✔️✔️
Fully automatic setup✔️minus✔️
100% accurate revenue in Metaminus✔️✔️
Pre-purchase audiences based on first-party dataminusminus✔️
Target subscriptions vs one-time purchasesminusminus✔️
AddToCart
Via Conversions APIminusminus✔️
InitiateCheckout
Via Conversions APIminusminus✔️
Includes all checkout stepsminusminus✔️
Purchase
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminusminus✔️
Includes recurring ordersminusminus✔️
Filters to exclude orders from some channelsminusminus✔️
New vs Returning customer conversionsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Triple Whale against Polar Analytics
Can I switch from Triple Whale to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Triple Whale setup.

Can I switch from Polar Analytics to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Polar Analytics setup.

How does Triple Whale work?

Triple Whale Pixel tracks customers on your site and reports on that activity (similar to Google Analytics). Triple Whale Sonar enriches customer data and feeds this into your marketing channels.

Does Triple Whale work with Shopify?

Yes, Triple Whale is installed on 18,000 Shopify sites according to the latest stats from BuiltWith.

How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

Is Triple Whale suitable for Enterprise brands?

Triple Whale is used by 72 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Triple Whale support?

Triple Whale supports Klaviyo, Meta Ads and Google Ads.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads and Klaviyo.

Who owns Triple Whale?

Triple Whale is an independent private company headquartered in Columbus, Ohio. Maxx Blank is Triple Whale's CEO.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.