Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand.
Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done.
Feature | Triple Whale | Polar Analytics | Littledata |
---|---|---|---|
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Founder owned and led | ✔️ | ✔️ | ✔️ |
Marketing reporting | ✔️ | ✔️ | |
Proprietary attribution model | ✔️ | ✔️ | |
Fully automatic, no code setup | ✔️ | ✔️ | |
30 day free trial | ✔️ | ||
Server-side tracking | ✔️ | ||
Automatic tracking of checkout steps | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Triple Whale offers a comprehensive suite for managing analytics and attribution with a focus on automation and ease of use. Its fully automatic setup and mobile accessibility enhance user experience. Polar Analytics provides pre-built dashboards and metrics, streamlining insights for teams but may lack the same level of automation. Littledata stands out with its 30-day free trial, server-side tracking, and automatic checkout step tracking, offering deeper insights and flexibility. While Triple Whale excels in mobile management, Littledata's features provide a more robust tracking solution, making it advantageous for detailed data collection and analysis.
Triple Whale | Polar Analytics | Littledata | |
---|---|---|---|
Example product review | "Integration problem...can't install the store application. The system says I'm already using the app, but I can't log in. The chat on the website and email support does not answer. No help." | "Negative points? None so far ... Getting started was incredibly easy ... integrates smoothly with all our tools and data sources." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
Example support review | "Triple Whale’s customer service has been one of the worst experiences... Critical issues take days to resolve." | "Polar's customer support is also next to none... they are well worth the price we pay." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
Link | Read more reviews |
Store size | Triple Whale | Polar Analytics | Littledata |
---|---|---|---|
50 orders / month | $299 | $400 | $39 |
500 orders / month | $549 | $400 | $149 |
5,000 orders / month | $1469 | $1150 | $349 |
20,000 orders / month | $4028 | $3500 | $799 |
For an online store with 50 orders, Triple Whale is 667% more expensive than Littledata, while Polar Analytics is 923% more. At 500 orders, Triple Whale and Polar Analytics are equal, with Littledata being 73% cheaper. At 5000 orders, Triple Whale is 320% more than Littledata, while Polar Analytics is 229% more. For 20000 orders, Triple Whale is 404% more expensive than Littledata, and Polar Analytics is 338% more. Overall, Littledata consistently offers the lowest pricing across all order volumes.
Destination | Triple Whale | Polar Analytics | Littledata |
---|---|---|---|
Klaviyo | ✔️ | ✔️ | ✔️ |
Meta Ads | ✔️ | ✔️ | ✔️ |
Google Ads | ✔️ | ✔️ | ✔️ |
Google Analytics | ✔️ | ||
TikTok | ✔️ | ||
✔️ | |||
Segment | ✔️ | ||
Attentive | ✔️ |
Triple Whale focuses on integrating data from Klaviyo, Meta Ads, and Google Ads to provide insights specifically tailored for e-commerce performance and customer engagement. Polar Analytics also connects with Meta Ads, Google Ads, and Klaviyo but emphasizes a broader analytics approach, allowing for deeper data analysis across multiple platforms. Littledata offers a wider range of destinations, including Google Analytics, TikTok, and Pinterest, in addition to the others, enabling comprehensive tracking and insights across various marketing channels. This diversity allows brands to analyze performance more holistically and optimize their marketing strategies effectively.
Feature | Triple Whale | Polar Analytics | Littledata |
---|---|---|---|
Identity resolution | |||
Never adds new emails to your marketing list | ✔️ | ✔️ | ✔️ |
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ✔️ | |
Uses other marketing channel cookies to boost identity | ✔️ | ✔️ | |
Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
Viewed Product trigger | |||
Tracked client-side | ✔️ | ||
Tracked server-side | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Added to Cart trigger | |||
Unreliable tracking of button clicks | ✔️ | ✔️ | |
Reliable via Shopify's servers | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Target the whole contents of the cart | ✔️ | ||
Checkout Started trigger | |||
Direct from Shopify's servers | ✔️ | ✔️ | |
Tracked via the checkout page | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ |
Littledata offers a comprehensive solution for tracking customers from Shopify to Klaviyo by backstitching Klaviyo profiles onto previous customer events, ensuring a complete view of customer interactions. This feature enhances data accuracy and continuity, which is not highlighted by Triple Whale or Polar Analytics. While both competitors provide GDPR/CCPA opt-out documentation and prevent adding new emails to marketing lists, Littledata's unique ability to leverage other marketing channel cookies for identity boosting further strengthens customer insights. This makes Littledata a more robust choice for CRM managers seeking to optimize customer tracking and engagement in Klaviyo.
Feature | Triple Whale | Polar Analytics | Littledata |
---|---|---|---|
Google Ads Conversions | |||
Real-time tracking of Enhanced Conversions | ✔️ | ✔️ | ✔️ |
Tracked direct from Shopify's servers | ✔️ | ✔️ | |
Fully automatic setup | ✔️ | ✔️ | |
New vs Returning customer conversions | ✔️ |
Feature | Triple Whale | Polar Analytics | Littledata |
---|---|---|---|
Key benefits | |||
Boost to Event Match Quality Score | ✔️ | ✔️ | ✔️ |
Fully automatic setup | ✔️ | ✔️ | |
100% accurate revenue in Meta | ✔️ | ✔️ | |
Pre-purchase audiences based on first-party data | ✔️ | ||
Target subscriptions vs one-time purchases | ✔️ | ||
AddToCart | |||
Via Conversions API | ✔️ | ||
InitiateCheckout | |||
Via Conversions API | ✔️ | ||
Includes all checkout steps | ✔️ | ||
Purchase | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes post-purchase upsells | ✔️ | ||
Includes recurring orders | ✔️ | ||
Filters to exclude orders from some channels | ✔️ | ||
New vs Returning customer conversions | ✔️ |