Polar Analytics vs Aimerce

Is Polar Analytics or Aimerce a better data solution for Shopify brands?

Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done. Polar Analytics is used by 300 Shopify sites according to BuiltWith.


Aimerce competitors

What is Aimerce?

Aimerce claims to be the easiest way to capture more high-quality customer data Aimerce is used by 420 Shopify sites according to BuiltWith.


You could use both Aimerce for accurate data, and Polar Analytics for reporting

Polar Analytics vs Aimerce comparison

FeaturePolar AnalyticsAimerceLittledata
Customer data to marketing platforms✔️✔️✔️
Identity resolution to boost audiences✔️✔️✔️
Fully automatic, no code setupminus✔️✔️
Marketing reporting✔️minusminus
Proprietary attribution model✔️minusminus
30 day free trialminusminus✔️
Public statement of privacy complianceminusminus✔️
Server-side trackingminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Polar Analytics offers a comprehensive pre-built dashboard with marketing reporting and a proprietary attribution model, providing actionable insights for e-commerce teams. Its focus on out-of-the-box metrics helps streamline data analysis.

Aimerce emphasizes ease of use with a fully automatic, no-code setup, making it simple to capture high-quality customer data. It shares features like identity resolution and customer data integration with marketing platforms, but lacks advanced reporting capabilities.

Littledata also provides a fully automatic, no-code setup and includes server-side tracking and a 30-day free trial. It focuses on privacy compliance and automatic tracking of checkout extensibility, enhancing data collection and user experience.

In summary, Polar Analytics excels in reporting and attribution, Aimerce prioritizes ease of data capture, and Littledata combines privacy and comprehensive tracking features.

Cost comparison

Polar Analytics vs Aimerce's monthly subscription cost

Store sizePolar AnalyticsAimerceLittledata
50 orders / month$400$299$39
500 orders / month$400$299$149
5,000 orders / month$1150$499$349
20,000 orders / month$3500$1799$799

For 50 orders per month, Polar Analytics is 34% more expensive than Aimerce and 927% more than Littledata. At 500 orders, Polar and Aimerce are equal, while Littledata is 63% cheaper than both. For 5000 orders, Polar is 130% more than Aimerce and 229% more than Littledata, which is 70% cheaper than Aimerce. At 20000 orders, Polar is 95% more than Aimerce and 338% more than Littledata, which is 54% cheaper than Aimerce.

Supported data destinations

DestinationPolar AnalyticsAimerceLittledata
Meta Ads✔️✔️✔️
Google Ads✔️✔️✔️
Klaviyo✔️✔️✔️
Google Analyticsminusminus✔️
TikTokminusminus✔️
Pinterestminusminus✔️
Segmentminusminus✔️
Attentiveminusminus✔️

Polar Analytics focuses on integrating data from various marketing platforms like Meta Ads, Google Ads, and Klaviyo, providing a centralized view for performance analysis. Aimerce also connects to Klaviyo, Meta Ads, and Google Ads but may emphasize different analytics or reporting features. Littledata offers a broader range of data destinations, including TikTok and Pinterest, alongside Google Analytics, providing more diverse tracking options. The main difference lies in the variety of platforms supported and the specific analytics capabilities each solution offers.

Klaviyo comparison

Polar Analytics vs Aimerce's solution for Klaviyo

FeaturePolar AnalyticsAimerceLittledata
Identity resolution
Uses other marketing channel cookies to boost identity✔️✔️✔️
Never adds new emails to your marketing list✔️minus✔️
Docs on how an end-user can opt out for GDPR / CCPAminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Tracked client-side✔️minusminus
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Added to Cart trigger
Tracked client-side✔️✔️minus
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Target the whole contents of the cartminusminus✔️

Littledata offers distinct advantages for tracking customers from Shopify to Klaviyo. Its comprehensive documentation on GDPR/CCPA opt-out ensures compliance, which is crucial for data privacy. Unlike Polar Analytics and Aimerce, Littledata backstitches Klaviyo profiles onto previous customer events, providing a complete view of customer interactions over time. This feature enhances customer insights and segmentation, allowing for more targeted marketing. Additionally, Littledata's approach of never adding new emails to your marketing list aligns with best practices for maintaining a clean and engaged audience. Overall, Littledata's focus on compliance and enriched customer profiles makes it a superior choice for effective customer tracking and marketing integration.

Google Ads comparison

Polar Analytics vs Aimerce's solution for Google Ads

FeaturePolar AnalyticsAimerceLittledata
Google Ads Conversions
Real-time tracking of Enhanced Conversions✔️minus✔️
Client-side Enhanced Conversionsminus✔️minus
Server-side Enhanced Conversionsminusminus✔️
Fully automatic setupminusminus✔️
New vs Returning customer conversionsminusminus✔️

Meta Ads comparison

Polar Analytics vs Aimerce's solution for Meta Ads

FeaturePolar AnalyticsAimerceLittledata
Added to Cart trigger
Via Conversions APIminusminus✔️
Checkout steps
Via Conversions APIminusminus✔️
Includes all checkout stepsminusminus✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminusminus✔️
Includes recurring ordersminusminus✔️
Filters to exclude orders from some channelsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Polar Analytics against Aimerce
How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

How does Aimerce work?

Aimerce enriches your first-party data with server-side tracking immune to ad blockers, iOS upgrades and browser instabilities

Does Aimerce work with Shopify?

Yes, Aimerce is installed on 420 Shopify sites according to the latest stats from BuiltWith.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Aimerce suitable for Enterprise brands?

Aimerce is used by 3 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads and Klaviyo.

Which marketing tools does Aimerce support?

Aimerce supports Klaviyo, Meta Ads and Google Ads.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.

Who owns Aimerce?

Aimerce is an independent private company headquartered in San Fransisco. Yiqi Wu is Aimerce's CEO.

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