Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand. Triple Whale is used by 18,000 Shopify sites according to BuiltWith.
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning. Northbeam is used by 1,900 Shopify sites according to BuiltWith.
Feature | Triple Whale | Northbeam | Littledata |
---|---|---|---|
Fully automatic, no code setup | ✔️ | ✔️ | ✔️ |
Marketing reporting | ✔️ | ✔️ | |
Proprietary attribution model | ✔️ | ✔️ | |
Customer data to marketing platforms | ✔️ | ✔️ | |
Identity resolution to boost audiences | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
30 day free trial | ✔️ | ||
Public statement of privacy compliance | ✔️ | ||
Server-side tracking | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Triple Whale offers a comprehensive suite for Shopify Plus brands, focusing on marketing reporting and a proprietary attribution model with a fully automatic, no-code setup. Its identity resolution feature enhances audience targeting, making it user-friendly for managing analytics and forecasting.
Northbeam also provides marketing reporting and a proprietary attribution model, but it extends its capabilities beyond Shopify, emphasizing multi-touch attribution and media mix modeling through advanced machine learning. This makes it suitable for brands looking for broader platform integration.
Littledata features a 30-day free trial and emphasizes privacy compliance, alongside identity resolution and server-side tracking. It also offers automatic tracking of checkout extensibility, which can be beneficial for detailed eCommerce insights.
In summary, Triple Whale is tailored for Shopify users, Northbeam offers broader platform compatibility with advanced analytics, and Littledata focuses on privacy and detailed tracking capabilities.
Store size | Triple Whale | Northbeam | Littledata |
---|---|---|---|
50 orders / month | $299 | $1000 | $39 |
500 orders / month | $549 | $1000 | $149 |
5,000 orders / month | $1469 | $1500 | $349 |
20,000 orders / month | $4028 | $3500 | $799 |
For 50 orders, Triple Whale is 666% more expensive than Littledata, while Northbeam is 2,456% more expensive. At 500 orders, Triple Whale and Northbeam are equal, but Triple Whale is 268% more than Littledata. For 5,000 orders, Triple Whale is 320% more than Littledata, and Northbeam is 329% more. At 20,000 orders, Triple Whale is 404% more than Littledata, while Northbeam is 338% less expensive than Triple Whale. Littledata consistently remains the most affordable option.
Destination | Triple Whale | Northbeam | Littledata |
---|---|---|---|
Klaviyo | ✔️ | ✔️ | |
Meta Ads | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Google Analytics | ✔️ | ||
TikTok | ✔️ | ||
✔️ | |||
Segment | ✔️ | ||
Attentive | ✔️ |