Polar Analytics vs Upstack Data

Is Polar Analytics or Upstack Data a better data solution for Shopify brands?

Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done.


Upstack Data competitors

What is Upstack Data(formerly Upstackify)?

Say goodbye to siloed and inaccurate data that is slowing you down. Centralize your analytics, sales and marketing platform data, enabling faster, data-driven decisions.


Polar Analytics vs Upstack Data comparison

FeaturePolar AnalyticsUpstack DataLittledata
Customer data to marketing platforms✔️✔️✔️
Identity resolution to boost audiences✔️✔️✔️
Founder owned and led✔️✔️✔️
Marketing reporting✔️✔️minus
Proprietary attribution model✔️✔️minus
30 day free trialminus✔️✔️
Fully automatic, no code setupminus✔️✔️
Server-side trackingminus✔️✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Polar Analytics offers pre-built dashboards with out-of-the-box metrics, focusing on ease of use for teams. Upstack Data emphasizes a fully automatic, no-code setup and centralizes analytics for faster decision-making. Both provide marketing reporting, proprietary attribution models, and identity resolution.

Littledata stands out with its automatic tracking of checkout steps, enhancing eCommerce insights. It also offers a 30-day free trial and server-side tracking, making it a more comprehensive solution for data accuracy and user experience compared to both Polar and Upstack.

Reviews comparison

Polar Analytics vs Upstack Data's customer reviews

Polar AnalyticsUpstack DataLittledata
Example product review"Negative points? None so far ... Getting started was incredibly easy ... integrates smoothly with all our tools and data sources.""After testing a number of platforms...absolutely no regrets. Michael has a truly deep technical knowledge...Event Quality Match scores in meta increase, adding reliable NC purchase, NC CPA and NC ROAS metrics in ad manager is massively helpful as we're very focused on optimizing for NC...""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Polar's customer support is also next to none... they are well worth the price we pay.""Support is second to none... any issues we've had Michael has arranged a call immediately to diagnose the issue.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Polar Analytics vs Upstack Data's monthly subscription cost

Store sizePolar AnalyticsUpstack DataLittledata
50 orders / month$400$299$39
500 orders / month$400$299$149
5,000 orders / month$1150$599$349
20,000 orders / month$3500$999$799

For an online store with 50 orders per month, Polar Analytics is 925% more expensive than Littledata, while Upstack Data is 666% more expensive. At 500 orders, Polar and Upstack are equal, with Littledata being 64% cheaper than both. At 5000 orders, Polar is 96% more than Upstack and 229% more than Littledata. For 20000 orders, Polar is 251% more than Upstack and 338% more than Littledata, while Upstack is 25% more than Littledata.

Supported data destinations

DestinationPolar AnalyticsUpstack DataLittledata
Meta Ads✔️✔️✔️
Google Ads✔️✔️✔️
Klaviyo✔️✔️✔️
TikTokminus✔️✔️
Google Analyticsminusminus✔️
Pinterestminusminus✔️
Segmentminusminus✔️
Attentiveminusminus✔️

Polar Analytics focuses on integrating data from Meta Ads, Google Ads, and Klaviyo, providing a streamlined approach for eCommerce analytics. Upstack Data includes TikTok alongside the same platforms as Polar, allowing for broader social media insights. Littledata offers a more extensive range of destinations, including Pinterest and Segment, which enhances its capability for multi-channel tracking and customer engagement. The main difference lies in the breadth of platforms supported, with Littledata providing the most comprehensive options for diverse marketing channels.

Klaviyo comparison

Polar Analytics vs Upstack Data's solution for Klaviyo

FeaturePolar AnalyticsUpstack DataLittledata
Identity resolution
Never adds new emails to your marketing list✔️✔️✔️
Uses other marketing channel cookies to boost identity✔️minus✔️
Docs on how an end-user can opt out for GDPR / CCPAminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Tracked client-side✔️✔️minus
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Added to Cart trigger
Unreliable tracking of button clicks✔️✔️minus
Reliable via Shopify's serversminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Target the whole contents of the cartminusminus✔️
Checkout Started trigger
Direct from Shopify's servers✔️minus✔️
Tracked via the checkout pageminus✔️minus
Backwards compatible with Klaviyo templatesminusminus✔️

Littledata offers distinct advantages for tracking customers from Shopify to Klaviyo. Its documentation on GDPR/CCPA opt-out ensures compliance, which is crucial for data privacy. Unlike Polar Analytics and Upstack Data, Littledata backstitches Klaviyo profiles onto previous customer events, providing a comprehensive view of customer interactions over time. This feature enhances customer insights and segmentation, allowing for more targeted marketing. Additionally, Littledata's use of other marketing channel cookies to boost identity further improves data accuracy and customer tracking. Overall, these benefits make Littledata a more robust choice for CRM management compared to Polar Analytics and Upstack Data.

Google Ads comparison

Polar Analytics vs Upstack Data's solution for Google Ads

FeaturePolar AnalyticsUpstack DataLittledata
Google Ads Conversions
Real-time tracking of Enhanced Conversions✔️✔️✔️
Fully automatic setupminus✔️✔️
Tracked direct from Shopify's serversminusminus✔️
New vs Returning customer conversionsminusminus✔️

Meta Ads comparison

Polar Analytics vs Upstack Data's solution for Meta Ads

FeaturePolar AnalyticsUpstack DataLittledata
Key benefits
Boost to Event Match Quality Score✔️✔️✔️
100% accurate revenue in Meta✔️✔️✔️
Pre-purchase audiences based on first-party dataminusminus✔️
Target subscriptions vs one-time purchasesminusminus✔️
Fully automatic setupminusminus✔️
AddToCart
Via Conversions APIminusminus✔️
InitiateCheckout
Via Conversions APIminusminus✔️
Includes all checkout stepsminusminus✔️
Purchase
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminusminus✔️
Includes recurring ordersminusminus✔️
Filters to exclude orders from some channelsminusminus✔️
New vs Returning customer conversionsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Polar Analytics against Upstack Data
Can I switch from Polar Analytics to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Polar Analytics setup.

Can I switch from Upstack Data to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Upstack Data setup.

How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

How does Upstack Data work?

Simple, effective and unmatched first-party data solution for Server-Side tracking and Channel Attribution.

Does Upstack Data work with Shopify?

Yes, Upstack Data is installed on an unknown number of Shopify sites according to our estimates.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Upstack Data suitable for Enterprise brands?

Upstack Data is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads and Klaviyo.

Which marketing tools does Upstack Data support?

Upstack Data supports Meta Ads, TikTok, Klaviyo and Google Ads.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.

Who owns Upstack Data?

Upstack Data(formerly Upstackify) is an independent private company headquartered in Miami. Michael Alt is Upstack Data's CEO.