Polar Analytics vs Northbeam
Is Polar Analytics or Northbeam a better data solution for Shopify brands?
What is Polar Analytics?
Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done.
What is Northbeam?
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning.
Polar Analytics vs Northbeam comparison
| Feature | Polar Analytics | Northbeam | Littledata |
|---|---|---|---|
| Founder owned and led | ✔️ | ✔️ | ✔️ |
| Marketing reporting | ✔️ | ✔️ |  |
| Proprietary attribution model | ✔️ | ✔️ | |
| Customer data to marketing platforms | ✔️ | | ✔️ |
| Identity resolution to boost audiences | ✔️ | | ✔️ |
| Fully automatic, no code setup | | ✔️ | ✔️ |
| Works with platforms other than Shopify | | ✔️ | |
| 30 day free trial | | | ✔️ |
| Server-side tracking | | | ✔️ |
| Automatic tracking of checkout steps | | | ✔️ |
| No-code setup for Shopify Hydrogen | | | ✔️ |
Polar Analytics offers pre-built dashboards with out-of-the-box metrics, focusing on marketing reporting and proprietary attribution. Northbeam emphasizes a fully automatic, no-code setup and supports multiple platforms, enhancing its marketing intelligence capabilities. Littledata stands out with a 30-day free trial, server-side tracking, and automatic checkout step tracking, providing a comprehensive solution for data collection and audience boosting. While Polar and Northbeam excel in reporting and attribution, Littledata's features cater to ease of use and detailed tracking, making it a strong contender for eCommerce managers seeking robust data solutions.
Reviews comparison
Polar Analytics vs Northbeam's customer reviews
| Polar Analytics | Northbeam | Littledata | |
|---|---|---|---|
| Example product review | "Negative points? None so far ... Getting started was incredibly easy ... integrates smoothly with all our tools and data sources." | "Since this change I have struggled to get my clients on to Northbeam as integration can require support, which they refuse to offer any." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
| Example support review | "Polar's customer support is also next to none... they are well worth the price we pay." | "Something has changed at Northbeam... they have stripped all support... I am looking for an alternative for all my clients." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
| Link | Read more reviews |
Cost comparison
Polar Analytics vs Northbeam's monthly subscription cost
| Store size | Polar Analytics | Northbeam | Littledata |
|---|---|---|---|
| 50 orders / month | $400 | $1000 | $39 |
| 500 orders / month | $400 | $1000 | $149 |
| 5,000 orders / month | $1150 | $1500 | $349 |
| 20,000 orders / month | $3500 | $3500 | $799 |
For an online store with 50 orders per month, Northbeam is 150% more expensive than Polar Analytics, while Littledata is 90% cheaper. At 500 orders, Polar Analytics and Northbeam are equal, but Littledata is 63% cheaper. For 5,000 orders, Northbeam is 30% more expensive than Polar Analytics, and Littledata is 70% cheaper. At 20,000 orders, both Polar Analytics and Northbeam are equal, with Littledata being 77% cheaper. Overall, Littledata consistently offers the lowest pricing across all order volumes.
Supported data destinations
| Destination | Polar Analytics | Northbeam | Littledata |
|---|---|---|---|
| Meta Ads | ✔️ | | ✔️ |
| Google Ads | ✔️ | | ✔️ |
| Klaviyo | ✔️ | | ✔️ |
| Google Analytics | | | ✔️ |
| TikTok | | | ✔️ |
| | ✔️ | |
| Segment | | | ✔️ |
| Attentive | | | ✔️ |
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