Northbeam vs Wunderkind
Is Northbeam or Wunderkind a better data solution for Shopify brands?
What is Northbeam?
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning. Northbeam connects Shopify to and undefined, and is used by 1.90k Shopify sites.
What is Wunderkind?
Wunderkind is a global performance marketing solution powered by AI, data, and identity that helps brands acquire and retain customers via owned channels at unprecedented scale. Wunderkind - formerly known as Bounce X - connects Shopify to Klaviyo only, and is used by 1000 Shopify sites.
You could use both Wunderkind for accurate data, and Northbeam for reporting
Overall Northbeam vs Wunderkind comparison
| Feature | Northbeam | Wunderkind |
|---|---|---|
| Overall benefits | ||
| Marketing reporting | ✔️ |  |
| Proprietary attribution model | ✔️ | |
| Identity resolution | | ✔️ |
| Customer data to marketing platforms | | ✔️ |
Comparing Northbeam against Wunderkind
Does Northbeam work with Shopify?
Yes, Northbeam is installed on 1.90k Shopify sites according to the latest stats from BuiltWith.
How does Wunderkind work?
Wunderkind uses a large third-party list of email addresses to link anonymous sessions to emails given to a third party brand. This can grow your marketing audience, but at the expense of higher spam and privacy complaints.
Does Wunderkind work with Shopify?
Yes, Wunderkind is installed on 1000 Shopify sites according to the latest stats from BuiltWith.
Is Northbeam suitable for Enterprise brands?
Northbeam is used by 91 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.
Is Wunderkind suitable for Enterprise brands?
Wunderkind is used by 663 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.
Which marketing tools does Northbeam support?
Northbeam does not send data into the marketing tools but instead pulls insight from them.
Which marketing tools does Wunderkind support?
Wunderkind supports Klaviyo only.
Who owns Northbeam?
Northbeam is an independent private company headquartered in San Francisco, California. Austin Harrison is Northbeam's CEO.
Who owns Wunderkind?
Wunderkind - formerly known as Bounce X - is an independent private company headquartered in New York. Bill Ingram is Wunderkind's CEO.
