Is Northbeam or Retention.com a better data solution for Shopify brands?
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning. Northbeam connects Shopify to and undefined, and is used by 1.90k Shopify sites.
Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue. Retention.com - formerly known as GetEmails - connects Shopify to Klaviyo only, and is used by 1.95k Shopify sites.
You could use both Retention.com for accurate data, and Northbeam for reporting
Feature | Northbeam | Retention.com |
---|---|---|
Overall benefits | ||
Marketing reporting | ✔️ | |
Proprietary attribution model | ✔️ | |
Identity resolution | ✔️ | |
Customer data to marketing platforms | ✔️ |
Yes, Northbeam is installed on 1.90k Shopify sites according to the latest stats from BuiltWith.
Retention Grow uses a large third-party list of email addresses to link anonymous sessions to emails given to a third party brand. This can grow your marketing audience, but at the expense of higher spam and privacy complaints.
Yes, Retention.com is installed on 1.95k Shopify sites according to the latest stats from BuiltWith.
Northbeam is used by 91 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.
Retention.com is used by 27 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.
Northbeam does not send data into the marketing tools but instead pulls insight from them.
Retention.com supports Klaviyo only.
Northbeam is an independent private company headquartered in San Francisco, California. Austin Harrison is Northbeam's CEO.
Retention.com - formerly known as GetEmails - is an independent private company headquartered in Austin, Texas. Adam Robinson is Retention.com's CEO.