
Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue.

Gobot helps identify anonymous store visitors and retarget abandoners via email & SMS
| Feature | Retention.com | Gobot | Littledata |
|---|---|---|---|
| Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Works with platforms other than Shopify | ✔️ | ||
| 30 day free trial | ✔️ | ||
| Founder owned and led | ✔️ | ||
| Direct from Shopify's servers | ✔️ | ||
| Fully automatic, no code setup | ✔️ | ||
| Natively supports Shopify Markets | ✔️ | ||
| Automatic tracking of checkout steps | ✔️ |
Retention.com focuses on recovering lost shoppers and enhancing Klaviyo revenue through identity resolution, while Gobot targets anonymous visitors and retargets abandoners via email and SMS. Both offer identity resolution and customer data integration, but Retention.com emphasizes revenue recovery specifically for Shopify merchants. Littledata stands out with its 30-day free trial, founder-led approach, server-side tracking, and fully automatic, no-code setup, which simplifies implementation and enhances tracking of checkout steps, providing a more comprehensive solution for data collection and audience boosting compared to both Retention.com and Gobot.
| Retention.com | Gobot | Littledata | |
|---|---|---|---|
| Example product review | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." | ||
| Example support review | "Unfortunately, the team... very high employee turnover; it can be really frustrating to have to re-explain things to new reps." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" | |
| Link | Read more reviews |
| Store size | Retention.com | Gobot | Littledata |
|---|---|---|---|
| 50 orders / month | $500 | $ | $39 |
| 500 orders / month | $500 | $ | $199 |
| 5,000 orders / month | $2000 | $ | $449 |
| 20,000 orders / month | $5000 | $ | $1390 |
| Destination | Retention.com | Gobot | Littledata |
|---|---|---|---|
| Klaviyo | ✔️ | ✔️ | ✔️ |
| Attentive | ✔️ | ✔️ | |
| Google Analytics | ✔️ | ||
| Meta Ads | ✔️ | ||
| TikTok | ✔️ | ||
| ✔️ | |||
| Google Ads | ✔️ | ||
| Segment | ✔️ |
Retention.com focuses on enhancing email marketing through Klaviyo by capturing first-party data for targeted campaigns. Its data destination primarily emphasizes customer retention and engagement.
Gobot, on the other hand, integrates with Klaviyo and Attentive, providing a broader approach to customer communication, including SMS marketing and chatbots, enhancing real-time engagement.
Littledata offers a more extensive range of data destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive. This allows for comprehensive tracking and analytics across multiple platforms, enabling deeper insights into customer behavior and marketing performance.
| Feature | Retention.com | Gobot | Littledata |
|---|---|---|---|
| Identity resolution | |||
| Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ||
| Never adds new emails to your marketing list | ✔️ | ||
| Uses other marketing channel cookies to boost identity | ✔️ | ||
| Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
| Viewed Product trigger | |||
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Tracked client-side | ✔️ | ||
| Tracked server-side | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Added to Cart trigger | |||
| Unreliable tracking of button clicks | ✔️ | ✔️ | |
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Reliable via Shopify's servers | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Target the whole contents of the cart | ✔️ | ||
| Checkout Started trigger | |||
| Tracked via the checkout page | ✔️ | ✔️ | |
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Direct from Shopify's servers | ✔️ | ||
