Fueled excels in its comprehensive integration with multiple eCommerce platforms, allowing for seamless data collection across various channels. Its focus on organizing first-party customer data enhances marketing efforts. Addingwell, while offering server-side tracking and platform compatibility, primarily focuses on GTM hosting and data governance, lacking the extensive eCommerce integration of Fueled. Littledata stands out with its 30-day free trial, automatic no-code setup, and identity resolution features, providing a more user-friendly experience and enhanced audience targeting compared to both Fueled and Addingwell.

For 50 orders, Fueled is 110% more expensive than Addingwell and 384% more than Littledata. At 500 orders, Fueled and Addingwell are equal, but Fueled is 134% more than Littledata. For 5000 orders, Fueled is 169% more than Littledata and 576% more than Addingwell. At 20000 orders, Fueled is 400% more than Addingwell and 150% more than Littledata. Overall, Fueled consistently has the highest costs, while Littledata offers the lowest pricing across all order volumes.

Fueled focuses on integrating with Google Analytics, Segment, Meta Ads, and Google Ads, emphasizing a robust data pipeline for analytics and customer insights. Addingwell includes TikTok and Snap, catering to a broader social media advertising landscape. Littledata offers a more extensive range, incorporating Klaviyo and Attentive for email and SMS marketing, alongside the other platforms. This diversity allows for more comprehensive tracking and marketing automation across various channels, enhancing customer engagement and data-driven decision-making.

Littledata's purchase tracking offers comprehensive features that enhance accuracy and attribution. It tracks all purchases server-side, ensuring 100% accuracy, and includes post-purchase upsells and refunds, which are crucial for understanding customer behavior. The ability to filter orders by sales channel and utilize user-provided data for improved attribution provides deeper insights.

In contrast, Fueled's tracking lacks post-purchase insights and only tracks checkout initiation, limiting its effectiveness. Addingwell's approach is even more restricted, as it only tracks via the thank you and checkout pages, missing critical data points. Littledata's robust tracking capabilities make it a superior choice for detailed analytics and effective marketing strategies.