Fueled is a new tool for collecting and organizing 1st-party eCommerce customer data across the sales and marketing tools you love. Shopify, BigCommerce, Yotpo, Gorgias...We capture data from all of these channels, so that you can use it wherever and how ever you want. Fueled is used by 100 Shopify sites.
Aimerce claims to be the easiest way to capture more high-quality customer data Aimerce is used by 420 Shopify sites according to BuiltWith.
Feature | Fueled | Aimerce | Littledata |
---|---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ | |
No-code setup for Shopify Hydrogen | ✔️ | ✔️ | |
Fully automatic, no code setup | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
30 day free trial | ✔️ | ||
Public statement of privacy compliance | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ |
Fueled offers comprehensive features for eCommerce data collection, including server-side tracking and compatibility with multiple platforms beyond Shopify, which enhances its versatility. Its no-code setup for Shopify Hydrogen simplifies integration, making it accessible for users without technical expertise. Fueled focuses on organizing first-party customer data across various sales and marketing tools, allowing for flexible data usage.
In comparison, Aimerce emphasizes ease of use with its fully automatic, no-code setup, but lacks the server-side tracking feature and broader platform compatibility that Fueled provides.
Littledata also offers a robust feature set, including a 30-day free trial and privacy compliance, alongside server-side tracking and automatic checkout tracking. However, it may not have the same level of platform integration as Fueled. Overall, Fueled stands out for its multi-platform support and data organization capabilities.
Store size | Fueled | Aimerce | Littledata |
---|---|---|---|
50 orders / month | $189 | $299 | $39 |
500 orders / month | $349 | $299 | $149 |
5,000 orders / month | $879 | $499 | $349 |
20,000 orders / month | $2000 | $1799 | $799 |
For 50 orders per month, Fueled is 384% more expensive than Littledata, while Aimerce is 666% more expensive. At 500 orders, Fueled and Aimerce are equal, but Fueled is 134% more than Littledata. For 5000 orders, Fueled is 152% more than Littledata, while Aimerce is 43% cheaper than Fueled. At 20000 orders, Fueled is 150% more than Littledata, and Aimerce is 125% more expensive than Littledata. Overall, Littledata consistently offers the lowest pricing across all order volumes.
Destination | Fueled | Aimerce | Littledata |
---|---|---|---|
Meta Ads | ✔️ | ✔️ | ✔️ |
Google Ads | ✔️ | ✔️ | ✔️ |
Google Analytics | ✔️ | ✔️ | |
Segment | ✔️ | ✔️ | |
Klaviyo | ✔️ | ✔️ | |
TikTok | ✔️ | ||
✔️ | |||
Attentive | ✔️ |
Fueled focuses on integrating with major analytics and advertising platforms like Google Analytics, Segment, Meta Ads, and Google Ads, providing a broad data collection and analysis framework. Aimerce, on the other hand, emphasizes email marketing with Klaviyo while also supporting Meta Ads and Google Ads, catering more to direct marketing efforts. Littledata offers a comprehensive suite, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive tracking across various channels and enhancing customer engagement through multiple touchpoints. Each solution varies in focus, with Fueled and Littledata providing broader analytics capabilities, while Aimerce leans towards email marketing integration.
Feature | Fueled | Aimerce | Littledata |
---|---|---|---|
Google Ads Conversions | |||
Unreliable tracking via thank you page | ✔️ | ✔️ | |
Tracked direct from Shopify's servers | ✔️ | ||
Real-time tracking of Enhanced Conversions | ✔️ | ||
Fully automatic setup | ✔️ | ||
New vs Returning customer conversions | ✔️ |
Feature | Fueled | Aimerce | Littledata |
---|---|---|---|
Added to Cart trigger | |||
Via Conversions API | ✔️ | ✔️ | |
Checkout steps | |||
Via Conversions API | ✔️ | ✔️ | |
Includes all checkout steps | ✔️ | ✔️ | |
Purchase event | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes post-purchase upsells | ✔️ | ||
Includes recurring orders | ✔️ | ||
Filters to exclude orders from some channels | ✔️ |