Fueled vs Polar Analytics

Is Fueled or Polar Analytics a better data solution for Shopify brands?

Fueled competitors

What is Fueled?

Fueled is a new tool for collecting and organizing 1st-party eCommerce customer data across the sales and marketing tools you love. Shopify, BigCommerce, Yotpo, Gorgias...We capture data from all of these channels, so that you can use it wherever and how ever you want.


Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done.


Fueled vs Polar Analytics comparison

FeatureFueledPolar AnalyticsLittledata
Customer data to marketing platforms✔️✔️✔️
Founder owned and led✔️✔️✔️
Server-side tracking✔️minus✔️
Identity resolution to boost audiencesminus✔️✔️
Works with platforms other than Shopify✔️minusminus
Marketing reportingminus✔️minus
Proprietary attribution modelminus✔️minus
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Fueled excels in server-side tracking and integrates with multiple platforms, making it versatile for eCommerce data collection. Polar Analytics offers robust marketing reporting and a proprietary attribution model, focusing on insights through pre-built dashboards. Littledata stands out with its 30-day free trial, fully automatic setup, and automatic tracking of checkout steps, providing a user-friendly experience. While Fueled and Polar focus on data organization and reporting, Littledata combines ease of use with comprehensive tracking capabilities, making it a strong choice for eCommerce managers seeking efficient data collection and analysis.

Reviews comparison

Fueled vs Polar Analytics's customer reviews

FueledPolar AnalyticsLittledata
Example product review"It's disheartening to hear about the app developer's refusal to enable enhanced conversion tracking without additional charges... It almost seems like price gouging for Shopify merchants to compensate for losses from the BigCommerce side.""Negative points? None so far ... Getting started was incredibly easy ... integrates smoothly with all our tools and data sources.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Customer support is non-existent, and responses take forever... very frustrating experience overall.""Polar's customer support is also next to none... they are well worth the price we pay.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Fueled vs Polar Analytics's monthly subscription cost

Store sizeFueledPolar AnalyticsLittledata
50 orders / month$189$400$39
500 orders / month$349$400$149
5,000 orders / month$879$1150$349
20,000 orders / month$2000$3500$799

For an online store with 50 orders, Fueled is 384% more expensive than Littledata, while Polar Analytics is 923% more expensive. At 500 orders, Fueled and Polar Analytics are equal, but Littledata is 57% cheaper than both. For 5000 orders, Fueled is 152% cheaper than Polar Analytics, while Littledata is 60% cheaper than Fueled. At 20000 orders, Fueled is 43% cheaper than Polar Analytics, and Littledata is 60% cheaper than Fueled.

Supported data destinations

DestinationFueledPolar AnalyticsLittledata
Meta Ads✔️✔️✔️
Google Ads✔️✔️✔️
Google Analytics✔️minus✔️
Segment✔️minus✔️
Klaviyominus✔️✔️
TikTokminusminus✔️
Pinterestminusminus✔️
Attentiveminusminus✔️

Fueled focuses on integrating with major advertising platforms like Google Analytics, Segment, Meta Ads, and Google Ads, providing a broad range of marketing insights. Polar Analytics emphasizes e-commerce metrics with a focus on Meta Ads, Google Ads, and Klaviyo, catering to email marketing and ad performance. Littledata offers a more extensive array of destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for comprehensive tracking across various channels and enhancing customer engagement through multiple touchpoints. Each solution varies in its focus and breadth of integrations, impacting how data is collected and analyzed for marketing strategies.

Google Ads comparison

Fueled vs Polar Analytics's solution for Google Ads

FeatureFueledPolar AnalyticsLittledata
Google Ads Conversions
Real-time tracking of Enhanced Conversionsminus✔️✔️
Unreliable tracking via thank you page✔️minusminus
Tracked direct from Shopify's serversminusminus✔️
Fully automatic setupminusminus✔️
New vs Returning customer conversionsminusminus✔️

Meta Ads comparison

Fueled vs Polar Analytics's solution for Meta Ads

FeatureFueledPolar AnalyticsLittledata
Key benefits
100% accurate revenue in Meta✔️✔️✔️
Boost to Event Match Quality Score✔️✔️✔️
Pre-purchase audiences based on first-party data✔️minus✔️
Target subscriptions vs one-time purchasesminusminus✔️
Fully automatic setupminusminus✔️
AddToCart
Via Conversions API✔️minus✔️
InitiateCheckout
Via Conversions API✔️minus✔️
Includes all checkout steps✔️minus✔️
Purchase
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminusminus✔️
Includes recurring ordersminusminus✔️
Filters to exclude orders from some channelsminusminus✔️
New vs Returning customer conversionsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Fueled against Polar Analytics
Can I switch from Fueled to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Fueled setup.

Can I switch from Polar Analytics to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Polar Analytics setup.

Does Fueled work with Shopify?

Yes, Fueled is installed on 100 Shopify sites according to our estimates.

How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

Is Fueled suitable for Enterprise brands?

Fueled is used by 20 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Fueled support?

Fueled supports Google Analytics, Segment, Meta Ads and Google Ads.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads and Klaviyo.

Who owns Fueled?

Fueled is an independent private company headquartered in Denver, Colorado. Sean Larkin is Fueled's CEO.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.