Addingwell offers server-side tracking and works with multiple platforms, focusing on data quality and governance. Wetracked emphasizes identity resolution and claims to provide 100% accurate data with a no-code setup. While both provide server-side tracking, Addingwell focuses on performance and monitoring, whereas Wetracked highlights accuracy in data delivery.

Littledata stands out with a 30-day free trial, automatic tracking of checkout steps, and a similar no-code setup. It combines the strengths of both competitors by offering identity resolution and server-side tracking while ensuring ease of use and a trial period for evaluation.

For 50 orders per month, Addingwell is 84% more expensive than Wetracked and 131% more than Littledata. At 500 orders, Addingwell and Wetracked are equal, while Littledata is 66% more expensive than both. For 5000 orders, Addingwell is 48% cheaper than Wetracked but 63% cheaper than Littledata. At 20000 orders, Addingwell is 40% cheaper than Wetracked and 50% cheaper than Littledata. Overall, Addingwell tends to be more cost-effective at higher order volumes.

Addingwell focuses on integrating with major advertising platforms like Google Analytics, Meta Ads, TikTok, Google Ads, and Pinterest, emphasizing ad performance tracking. Wetracked includes Klaviyo for email marketing alongside similar ad platforms, enhancing customer engagement insights. Littledata offers a broader range, including Segment and Attentive, providing a more comprehensive analytics solution that integrates with various marketing tools, including Klaviyo and major ad platforms. The main difference lies in the specific integrations and focus areas: Addingwell on ad performance, Wetracked on email marketing, and Littledata on a holistic analytics approach.