Wetracked emphasizes 100% accurate data for ads management, while Aimerce focuses on ease of capturing high-quality customer data. Both offer identity resolution, server-side tracking, and no-code setup. Littledata stands out with a 30-day free trial and automatic tracking of checkout steps, providing a more comprehensive solution for ecommerce managers seeking detailed insights into customer behavior.

For 50 orders, Wetracked is 83% cheaper than Aimerce and 20% more expensive than Littledata. At 500 orders, all three services cost the same. For 5,000 orders, Wetracked is 50% cheaper than Aimerce and 29% cheaper than Littledata. At 20,000 orders, Wetracked is 63% cheaper than Aimerce and 16% cheaper than Littledata. Overall, Wetracked offers significant savings at lower order volumes, while Aimerce's pricing remains consistent across higher volumes.

Wetracked offers a broader range of data destinations, including TikTok, Snap, and Pinterest, in addition to Klaviyo, Meta Ads, and Google Ads, allowing for more diverse marketing channel integration. Aimerce focuses on Klaviyo, Meta Ads, and Google Ads, providing a more streamlined approach but fewer options. Littledata supports a comprehensive set of destinations, including Google Analytics and Segment, alongside Klaviyo, Meta Ads, TikTok, Pinterest, and Google Ads, enabling robust analytics and marketing automation. Overall, Wetracked and Littledata provide more extensive options compared to Aimerce, catering to varied marketing strategies.

Littledata offers distinct advantages for tracking customers from Shopify to Klaviyo. Unlike Wetracked and Aimerce, Littledata provides comprehensive documentation for end-user GDPR/CCPA opt-out, ensuring compliance. It also never adds new emails to your marketing list, maintaining data integrity. Additionally, Littledata backstitches Klaviyo profiles onto previous customer events, allowing for a more complete customer journey analysis. While Wetracked and Aimerce utilize marketing channel cookies to enhance identity, they lack the robust compliance and data management features that Littledata offers, making it a superior choice for CRM managers focused on both marketing effectiveness and regulatory adherence.