Facebook Sales Channel offers a seamless integration with Shopify, providing customer data to marketing platforms with a no-code setup and a 30-day free trial. However, it is limited to Shopify. Blotout focuses on identity resolution and server-side tracking, working with multiple platforms but lacks the ease of setup. Littledata combines the strengths of both, offering identity resolution, server-side tracking, and automatic checkout tracking, all with a no-code setup and a 30-day free trial. This makes Littledata a more versatile choice for comprehensive data collection and tracking across various platforms.

For an online store with 50 orders, Blotout is 127% more expensive than Littledata. At 500 orders, Littledata costs 100% more than Blotout, which is free. At 5,000 orders, Blotout is 138% more expensive than Littledata. Finally, at 20,000 orders, Blotout is 213% more expensive than Littledata. Throughout all order volumes, Facebook Sales Channel remains free, highlighting significant price differences, especially at higher order counts where Blotout's costs escalate dramatically.

The main difference lies in the range and integration of data destinations. Facebook Sales Channel's data destination focuses primarily on Meta Ads, optimizing ad performance within the Facebook ecosystem. In contrast, Blotout offers a broader array of destinations, including Google Analytics, Klaviyo, and multiple ad platforms, allowing for more comprehensive cross-channel tracking. Littledata also provides extensive integrations but includes additional platforms like TikTok and Pinterest, enhancing multi-channel marketing capabilities. Overall, Blotout and Littledata support a wider variety of marketing tools compared to Facebook Sales Channel, enabling more holistic data analysis and strategy development.