Addingwell focuses on server-side tracking and offers comprehensive tooling for data quality and performance, but lacks automatic setup and specific audience targeting features. Popsixle also provides server-side tracking and emphasizes identity resolution for better audience targeting, but may not offer the same level of automation. Littledata stands out with its fully automatic, no-code setup and automatic tracking of checkout steps, making it easier for ecommerce managers to implement. Additionally, it offers a 30-day free trial, which can be appealing for testing before commitment.

For 50 orders, Addingwell is 5.26% cheaper than Popsixle and 56.67% more expensive than Littledata. At 500 orders, Addingwell and Popsixle are equal, while Littledata is 65.56% more expensive. For 5000 orders, Addingwell is 77.78% cheaper than Popsixle and 62.64% cheaper than Littledata. At 20000 orders, Addingwell is 63.51% cheaper than Popsixle and 50.06% cheaper than Littledata. Overall, Addingwell consistently offers lower prices compared to the other two services across all order volumes.

Addingwell offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Google Ads, Pinterest, and Snap, providing extensive tracking options across multiple platforms. Popsixle focuses primarily on Meta Ads, limiting its tracking capabilities to that platform. In contrast, Littledata supports a diverse set of destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for comprehensive tracking and integration across various marketing channels. This variety enables more robust data collection and analysis for eCommerce managers.