Popsixle vs Stape

Is Popsixle or Stape a better data solution for Shopify brands?

Popsixle competitors

What is Popsixle?

Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking. Popsixle is used by 500 Shopify sites.


Stape competitors

What is Stape?

Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance. Stape is used by an unknown number of Shopify sites.


Popsixle vs Stape comparison

FeaturePopsixleStapeLittledata
Server-side tracking✔️✔️✔️
Identity resolution to boost audiences✔️minus✔️
Customer data to marketing platforms✔️minus✔️
Works with platforms other than Shopify✔️✔️minus
Public statement of privacy complianceminus✔️✔️
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Popsixle focuses on enhancing data accuracy for Facebook and Instagram, emphasizing audience identification and conversion tracking to drive revenue. Its identity resolution feature is tailored for optimizing marketing efforts specifically on these platforms.

Stape offers a comprehensive server-side tracking solution with a strong emphasis on privacy compliance. It serves a broader range of platforms beyond Shopify, appealing to businesses seeking a secure and compliant data tracking environment.

Littledata provides a user-friendly, no-code setup with a 30-day free trial, making it accessible for users. It combines server-side tracking with identity resolution and automatic checkout tracking, ensuring seamless integration and data flow to marketing platforms.

In summary, Popsixle is best for targeted social media marketing, Stape excels in privacy and compliance across various platforms, while Littledata offers ease of use and comprehensive tracking features.

Cost comparison

Popsixle vs Stape's monthly subscription cost

Store sizePopsixleStapeLittledata
50 orders / month$95$40$39
500 orders / month$95$40$149
5,000 orders / month$250$150$349
20,000 orders / month$795$400$799

For 50 orders per month, Popsixle is 138% more expensive than Stape and 144% more than Littledata. At 500 orders, Popsixle is 0% more than Stape but 36% less than Littledata. For 5000 orders, Popsixle is 67% more than Stape and 29% less than Littledata. Finally, at 20000 orders, Popsixle is 98% more than Stape and 1% less than Littledata. Overall, Popsixle tends to be more expensive, especially at lower order volumes.

Supported data destinations

DestinationPopsixleStapeLittledata
Meta Ads✔️✔️✔️
Google Analyticsminus✔️✔️
TikTokminus✔️✔️
Klaviyominus✔️✔️
Attentiveminus✔️✔️
Google Adsminus✔️✔️
Pinterestminus✔️✔️
Segmentminusminus✔️

Popsixle primarily focuses on integrating with Meta Ads for server-side tracking, optimizing data specifically for Facebook advertising. In contrast, Stape offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, and Google Ads, allowing for more comprehensive tracking across multiple platforms. Littledata also supports a wide array of destinations similar to Stape, including Segment, which enables advanced data management and integration capabilities. The main difference lies in Popsixle's specialization in Meta Ads versus Stape and Littledata's extensive multi-platform support.

Meta Ads comparison

Popsixle vs Stape's solution for Meta Ads

FeaturePopsixleStapeLittledata
Added to Cart trigger
Via Conversions API✔️minus✔️
Checkout steps
Via Conversions API✔️minus✔️
Includes all checkout steps✔️minus✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes recurring orders✔️minus✔️
Filters to exclude orders from some channels✔️minus✔️
Includes post-purchase upsellsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Popsixle against Stape
How does Popsixle work?

Popsixle adds an improved implementation of Meta Conversions API to your store

Does Popsixle work with Shopify?

Yes, Popsixle is installed on 500 Shopify sites according to our estimates.

How does Stape work?

Stape hosts server-side Google Tag Manager so you have the flexibility and customization of a sGTM setup without the hosting costs and hassle. However, only the purchase events are coming from Shopify's servers

Does Stape work with Shopify?

Yes, Stape is installed on an unknown number of Shopify sites according to our estimates.

Is Popsixle suitable for Enterprise brands?

Popsixle is used by 25 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Stape suitable for Enterprise brands?

Stape is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Popsixle support?

Popsixle supports Meta Ads.

Which marketing tools does Stape support?

Stape supports Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest.

Who owns Popsixle?

Popsixle is an independent private company headquartered in Boston, Massachusetts. Noah King is Popsixle's CEO.

Who owns Stape?

Stape is an independent private company headquartered in Ukraine. Denis Golubovskyi is Stape's CEO.

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