Popsixle focuses on enhancing data sent to Facebook and Instagram, emphasizing server-side tracking and audience scaling. Aimerce offers a fully automatic, no-code setup for capturing high-quality customer data but lacks server-side tracking. Littledata stands out with a 30-day free trial, combining features from both competitors, including server-side tracking and automatic checkout step tracking, making it a more comprehensive solution for data collection and audience enhancement.

For 50 orders, Popsixle is 68% cheaper than Aimerce and 59% more expensive than Littledata. At 500 orders, Popsixle and Aimerce are equal, while Littledata is 57% more expensive than both. For 5,000 orders, Popsixle is 50% cheaper than Aimerce and 28% cheaper than Littledata. At 20,000 orders, Popsixle is 56% cheaper than Aimerce and 0% more expensive than Littledata. Overall, Popsixle consistently offers lower prices compared to Aimerce, while Littledata is the cheapest at lower order volumes.

Popsixle focuses on integrating data primarily with Meta Ads, optimizing ad performance through enhanced tracking. Aimerce offers a broader range of data destinations, including Klaviyo for email marketing, alongside Meta Ads and Google Ads, allowing for more diverse marketing strategies. Littledata provides an extensive array of integrations, including Google Analytics, TikTok, and Pinterest, in addition to Klaviyo and Meta Ads, enabling comprehensive tracking across multiple platforms. This variety allows for deeper insights and more tailored marketing efforts compared to Popsixle and Aimerce.