Popsixle focuses on enhancing data sent to Facebook and Instagram for better audience targeting and conversion tracking, while Aimerce emphasizes ease of use with a fully automatic, no-code setup for capturing high-quality customer data. Both offer identity resolution and server-side tracking. Littledata stands out with a 30-day free trial, automatic tracking of checkout steps, and similar features, making it a more comprehensive solution for ecommerce managers seeking robust data collection and tracking capabilities.

For 50 orders per month, Popsixle is 144% more expensive than Littledata, while Aimerce is 666% more expensive than Littledata. At 500 orders, Popsixle and Aimerce are equal, but Popsixle is 9% cheaper than Littledata. For 5000 orders, Popsixle is 67% more expensive than Littledata, while Aimerce is 43% cheaper than Popsixle. At 20000 orders, Popsixle is 37% cheaper than Aimerce, and Littledata is 27% cheaper than Aimerce.

Popsixle focuses on integrating data primarily with Meta Ads, optimizing ad performance through enhanced tracking. Aimerce offers a broader range of data destinations, including Klaviyo for email marketing, alongside Meta Ads and Google Ads, allowing for more diverse marketing strategies. Littledata provides an extensive array of integrations, including Google Analytics, TikTok, and Pinterest, in addition to Klaviyo and Meta Ads, enabling comprehensive tracking across multiple platforms. This variety allows for deeper insights and more tailored marketing efforts compared to Popsixle and Aimerce.