Popsixle vs Gobot
Is Popsixle or Gobot a better data solution for Shopify brands?
What is Popsixle?
Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking.
What is Gobot?
Gobot helps identify anonymous store visitors and retarget abandoners via email & SMS
Popsixle vs Gobot comparison
| Feature | Popsixle | Gobot | Littledata |
|---|---|---|---|
| Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Server-side tracking | ✔️ |  | ✔️ |
| Founder owned and led | ✔️ | | ✔️ |
| Works with platforms other than Shopify | ✔️ | | |
| 30 day free trial | | | ✔️ |
| Fully automatic, no code setup | | | ✔️ |
| Automatic tracking of checkout steps | | | ✔️ |
| No-code setup for Shopify Hydrogen | | | ✔️ |
Popsixle excels in server-side tracking and optimizing data for Facebook and Instagram, enhancing audience targeting and conversion tracking. Gobot focuses on identifying anonymous visitors and retargeting abandoners through email and SMS, lacking server-side capabilities. Littledata stands out with its fully automatic, no-code setup and automatic tracking of checkout steps, providing a comprehensive solution for data collection and audience boosting. Additionally, Littledata offers a 30-day free trial, making it a more accessible option for ecommerce managers seeking robust tracking and data integration.
Reviews comparison
Popsixle vs Gobot's customer reviews
| Popsixle | Gobot | Littledata | |
|---|---|---|---|
| Example product review | "I was having issues with Facebook claiming purchases from our existing customers...Popsixle comes in to show how many actual new customers were purchasing on our website and then feed that info back to Facebook." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." | |
| Example support review | "Popsixle's support is non-existent... I reached out multiple times with no response." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" | |
| Link | Read more reviews |
Cost comparison
Popsixle vs Gobot's monthly subscription cost
| Store size | Popsixle | Gobot | Littledata |
|---|---|---|---|
| 50 orders / month | $95 | $ | $39 |
| 500 orders / month | $95 | $ | $149 |
| 5,000 orders / month | $250 | $ | $349 |
| 20,000 orders / month | $795 | $ | $799 |
[object Object]
Supported data destinations
| Destination | Popsixle | Gobot | Littledata |
|---|---|---|---|
| Meta Ads | ✔️ | | ✔️ |
| Klaviyo | | ✔️ | ✔️ |
| Attentive | | ✔️ | ✔️ |
| Postscript | | ✔️ | |
| Yotpo Email & SMS | | ✔️ | |
| Google Analytics | | | ✔️ |
| TikTok | | | ✔️ |
| | ✔️ | |
| Google Ads | | | ✔️ |
| Segment | | | ✔️ |
Popsixle focuses on integrating data primarily with Meta Ads, enhancing ad targeting and performance through server-side tracking. In contrast, Gobot offers a broader range of data destinations, including Klaviyo, Attentive, Postscript, and Yotpo, which cater to email and SMS marketing, allowing for personalized customer engagement. Littledata provides a comprehensive suite of integrations, including Google Analytics and various ad platforms, enabling detailed analytics and cross-channel marketing insights. The main difference lies in Popsixle's emphasis on Meta Ads, Gobot's focus on marketing automation platforms, and Littledata's extensive analytics capabilities across multiple channels.
