Wetracked vs Black Crow AI

Is Wetracked or Black Crow AI a better data solution for Shopify brands?

Wetracked competitors

What is Wetracked?

Wetracked claims to be the only solution that pushes 100% accurate data into your ads manager.


Black Crow AI competitors

What is Black Crow AI?

BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them.


Wetracked vs Black Crow AI comparison

FeatureWetrackedBlack Crow AILittledata
Identity resolution to boost audiences✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Server-side tracking✔️✔️✔️
Fully automatic, no code setup✔️minus✔️
Founder owned and led✔️minus✔️
30 day free trialminus✔️✔️
Works with platforms other than Shopifyminus✔️minus
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Wetracked offers fully automatic, no-code setup and claims 100% accurate data for ads managers, focusing on Shopify Plus. Black Crow AI provides a 30-day free trial and uses machine learning to identify valuable customers, but lacks the no-code setup. Littledata matches both in identity resolution and server-side tracking, offers a 30-day free trial, and excels with automatic tracking of checkout steps, making it a more comprehensive solution for ecommerce managers seeking detailed insights and ease of use.

Reviews comparison

Wetracked vs Black Crow AI's customer reviews

WetrackedBlack Crow AILittledata
Example product reviewthey got me in as they said it was better and cheaper then Triple whale, but really all it is, is some code on the back end you can not track or even see the results you still need to use the meta and good dash boards."Not all of their offerings were as helpful for a subscription brand with one product...they'll do a better job anticipating edge cases like ours in the future.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support reviewTracking looks improved the last 2-3 days. Support has never replied to me :-( even after days of waiting and 3 emails & reminders."Customer support is lacking, and responses are slow... not what I expected from a company of this caliber.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Wetracked vs Black Crow AI's monthly subscription cost

Store sizeWetrackedBlack Crow AILittledata
50 orders / month$49$500$39
500 orders / month$149$500$199
5,000 orders / month$249$1500$449
20,000 orders / month$670$5000$1390

For 50 orders, Wetracked is 90% cheaper than Black Crow AI and 20% more expensive than Littledata. At 500 orders, all three services cost the same. For 5,000 orders, Wetracked is 83% cheaper than Black Crow AI and 29% cheaper than Littledata. At 20,000 orders, Wetracked is 87% cheaper than Black Crow AI and 16% cheaper than Littledata. Overall, Wetracked consistently offers lower pricing, especially at lower order volumes, while Black Crow AI is significantly more expensive.

Supported data destinations

DestinationWetrackedBlack Crow AILittledata
Klaviyo✔️✔️✔️
Meta Ads✔️minus✔️
Google Ads✔️minus✔️
TikTok✔️minus✔️
Pinterest✔️minus✔️
Attentiveminus✔️✔️
Snap✔️minusminus
Google Analyticsminusminus✔️
Segmentminusminus✔️

Wetracked focuses on integrating with major advertising platforms like Meta Ads, Google Ads, TikTok, Snap, and Pinterest, allowing for comprehensive ad performance tracking. Black Crow AI primarily targets Klaviyo and Attentive, emphasizing customer engagement and retention through email and SMS marketing. Littledata offers a broader range of analytics and marketing integrations, including Google Analytics and Segment, alongside major ad platforms and email services. This diversity allows for more extensive data analysis and insights across various channels, enhancing overall marketing effectiveness.

Klaviyo comparison

Wetracked vs Black Crow AI's solution for Klaviyo

FeatureWetrackedBlack Crow AILittledata
Identity resolution
Uses other marketing channel cookies to boost identity✔️minus✔️
Never adds new emails to your marketing listminus✔️✔️
Docs on how an end-user can opt out for GDPR / CCPAminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Tracked server-sideminus✔️✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Added to Cart trigger
Reliable via Shopify's serversminus✔️✔️
Enriched product info (e.g. category)minus✔️✔️
Backwards compatible with Klaviyo templatesminus✔️✔️
Unreliable tracking of button clicks✔️minusminus
Target the whole contents of the cartminusminus✔️
Checkout Started trigger
Direct from Shopify's servers✔️✔️✔️
Backwards compatible with Klaviyo templatesminus✔️✔️

Littledata is superior for tracking customers from Shopify to Klaviyo due to its comprehensive approach to data privacy and customer identity. It provides clear documentation for end-users to opt out under GDPR/CCPA, ensuring compliance. Unlike Wetracked, which only boosts identity through marketing channel cookies, Littledata backstitches Klaviyo profiles onto previous customer events, offering a richer historical context. Additionally, while Black Crow AI also avoids adding new emails to marketing lists, Littledata enhances customer insights by integrating past interactions, making it a more robust solution for personalized marketing and customer engagement.

Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
Learn more
googleAnalytics
Comparing Wetracked against Black Crow AI
Can I switch from Wetracked to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Wetracked setup.

Can I switch from Black Crow AI to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Black Crow AI setup.

How does Wetracked work?

wetracked powers seamless ad tracking. Link each sale to its ad origin and effortlessly push data to your ad manager. See which ads to scale, which to stop, and automatically teach the algorithm to show the right ads to the right people.

Does Wetracked work with Shopify?

Yes, Wetracked is installed on an unknown number of Shopify sites according to the latest stats from BuiltWith.

How does Black Crow AI work?

BlackCrow AI is a black box algorithm that probabilistically matches first-party customer web sessions to email profiles.

Does Black Crow AI work with Shopify?

Yes, Black Crow AI is installed on 1000 Shopify sites according to the latest stats from BuiltWith.

Is Wetracked suitable for Enterprise brands?

Wetracked is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Black Crow AI suitable for Enterprise brands?

Black Crow AI is used by 926 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Wetracked support?

Wetracked supports Klaviyo, Meta Ads, Google Ads, TikTok, Snap and Pinterest.

Which marketing tools does Black Crow AI support?

Black Crow AI supports Klaviyo and Attentive.

Who owns Wetracked?

Wetracked is an independent private company headquartered in Netherlands.

Who owns Black Crow AI?

Black Crow AI is an independent private company headquartered in New York. Richard Harris is Black Crow AI's CEO.