Upstack Data offers a comprehensive solution with marketing reporting and a proprietary attribution model, emphasizing fully automatic, no-code setup for centralized analytics. In contrast, Elevar focuses on ensuring 100% conversion tracking through Google Tag Manager, but lacks unique reporting features. Littledata stands out with its automatic tracking of checkout steps, alongside similar features like identity resolution and server-side tracking. While both Upstack and Elevar provide essential tracking capabilities, Littledata's additional focus on checkout analytics and ease of setup gives it an edge in optimizing the ecommerce experience.

For an online store with 50 orders, Upstack Data is 50% more expensive than Elevar and 666% more than Littledata. At 500 orders, Upstack Data and Elevar are equal, while Littledata is 50% cheaper than both. With 5000 orders, Upstack Data is 33% more than Elevar and 71% more than Littledata. At 20000 orders, Upstack Data is 5% more than Elevar and 25% more than Littledata. Overall, Littledata consistently offers the lowest pricing across all order volumes.

Upstack Data focuses on integrating with major advertising platforms like Meta Ads, TikTok, Klaviyo, and Google Ads, emphasizing streamlined ad performance tracking. Elevar offers a broader range of destinations, including Google Analytics and additional marketing tools like Pinterest, Attentive, and Yotpo, providing a more comprehensive analytics ecosystem. Littledata also supports Google Analytics and major ad platforms but includes Segment for enhanced data management. The main difference lies in Elevar's extensive integration options compared to Upstack Data's focused approach, while Littledata combines analytics with data management capabilities.

Littledata offers unique advantages for tracking customers from Shopify to Klaviyo. Unlike Upstack Data, which only emphasizes not adding new emails, Littledata enhances customer identity by utilizing cookies from other marketing channels, providing a more comprehensive view of customer behavior. Compared to Elevar, while both provide GDPR/CCPA opt-out documentation and avoid adding new emails, Littledata's ability to backstitch Klaviyo profiles onto previous customer events allows for richer historical data integration. This results in more effective segmentation and personalized marketing strategies, making Littledata a superior choice for CRM management in Shopify Plus brands.