Elevar ensures that 100% of your conversions are tracked and delivered to your marketing channels using Google Tag Manager and server-side tracking. Since the company was acquired by Buxton (now Audiense) the product has been merged into a wider analytics and segmentation tool.

Gobot helps identify anonymous store visitors and retarget abandoners via email & SMS
Switching from Elevar? Get 50% off your first year with Littledata
Talk to us| Feature | Elevar | Gobot | Littledata |
|---|---|---|---|
| Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Direct from Shopify's servers | ✔️ | ✔️ | |
| Via server-side Google Tag Manager | ✔️ | ||
| 30 day free trial | ✔️ | ||
| Founder owned and led | ✔️ | ||
| Fully automatic, no code setup | ✔️ | ||
| Natively supports Shopify Markets | ✔️ | ||
| Automatic tracking of checkout steps | ✔️ |
Elevar offers robust server-side tracking through Google Tag Manager, ensuring complete conversion tracking and integration with marketing platforms. However, it lacks a free trial and automatic setup. Gobot focuses on identifying anonymous visitors and retargeting abandoners but does not provide server-side tracking. In contrast, Littledata excels with a 30-day free trial, founder-led ownership, fully automatic no-code setup, and automatic tracking of checkout steps, making it a more user-friendly option for comprehensive data collection and tracking.
| Elevar | Gobot | Littledata | |
|---|---|---|---|
| Example product review | "They continue to charge you after uninstalling and cancelling your plan...made absolutely 0 impact to my tracking." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." | |
| Example support review | "Awful support. I am now $700 in charges without even using the stupid thing because it made absolutely 0 impact." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" | |
| Link | Read more reviews |
| Store size | Elevar | Gobot | Littledata |
|---|---|---|---|
| 50 orders / month | $200 | $ | $39 |
| 500 orders / month | $200 | $ | $199 |
| 5,000 orders / month | $450 | $ | $449 |
| 20,000 orders / month | $850 | $ | $1390 |
| Destination | Elevar | Gobot | Littledata |
|---|---|---|---|
| Klaviyo | ✔️ | ✔️ | ✔️ |
| Attentive | ✔️ | ✔️ | ✔️ |
| Google Analytics | ✔️ | ✔️ | |
| Meta Ads | ✔️ | ✔️ | |
| ✔️ | ✔️ | ||
| TikTok | ✔️ | ✔️ | |
| Google Ads | ✔️ | ✔️ | |
| Segment | ✔️ |
Elevar offers a broader range of data destinations, including Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, and Google Ads, allowing for comprehensive tracking across multiple platforms. In contrast, Gobot focuses primarily on Klaviyo and Attentive, limiting its data integration options. Littledata also provides extensive tracking capabilities similar to Elevar, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, making it versatile for various marketing channels. The main difference lies in the number and variety of integrations available, with Elevar and Littledata offering more comprehensive solutions compared to Gobot.
| Feature | Elevar | Gobot | Littledata |
|---|---|---|---|
| Identity resolution | |||
| Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ✔️ | |
| Never adds new emails to your marketing list | ✔️ | ✔️ | |
| Uses other marketing channel cookies to boost identity | ✔️ | ||
| Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
| Viewed Product trigger | |||
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Tracked server-side | ✔️ | ✔️ | |
| Tracked client-side | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Added to Cart trigger | |||
| Reliable via Shopify's servers | ✔️ | ✔️ | |
| Enriched product info (e.g. category) | ✔️ | ✔️ | |
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Unreliable tracking of button clicks | ✔️ | ||
| Target the whole contents of the cart | ✔️ | ||
| Checkout Started trigger | |||
| Tracked via the checkout page | ✔️ | ||
| Direct from Shopify's servers | ✔️ | ||
| Backwards compatible with Klaviyo templates | ✔️ | ||
