Elevar vs Polar Analytics

Is Elevar or Polar Analytics a better data solution for Shopify brands?

Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.


Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done. Polar Analytics is used by 300 Shopify sites according to BuiltWith.


You could use both Elevar for accurate data, and Polar Analytics for reporting

Elevar vs Polar Analytics comparison

FeatureElevarPolar AnalyticsLittledata
Identity resolution to boost audiences✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Server-side tracking✔️minus✔️
Public statement of privacy compliance✔️minus✔️
Marketing reportingminus✔️minus
Proprietary attribution modelminus✔️minus
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Elevar focuses on resolving conversion tracking issues and optimizing Google Tag Manager (GTM) setups through server-side tracking, ensuring data accuracy across marketing channels. Its identity resolution feature enhances audience targeting, while its commitment to privacy compliance builds trust.

In contrast, Polar Analytics offers a pre-built dashboard that simplifies marketing reporting with a proprietary attribution model, providing actionable insights without extensive setup. It also supports identity resolution and data integration with marketing platforms.

Littledata combines features from both, offering server-side tracking and identity resolution, along with a fully automatic, no-code setup for ease of use. It emphasizes privacy compliance and includes automatic tracking of checkout extensibility, making it user-friendly for ecommerce managers.

Overall, Elevar is more focused on fixing tracking issues, Polar Analytics excels in reporting, and Littledata provides a comprehensive, automated solution.

Cost comparison

Elevar vs Polar Analytics's monthly subscription cost

Store sizeElevarPolar AnalyticsLittledata
50 orders / month$200$400$39
500 orders / month$200$400$149
5,000 orders / month$450$1150$349
20,000 orders / month$950$3500$799

For an online store with 50 orders, Elevar is 50% cheaper than Polar Analytics and 82.5% more expensive than Littledata. At 500 orders, Elevar and Polar Analytics are equal in price, while Littledata is 25% cheaper than both. For 5000 orders, Elevar is 60.9% cheaper than Polar Analytics and 28.9% cheaper than Littledata. At 20000 orders, Elevar is 73.6% cheaper than Polar Analytics and 18.9% cheaper than Littledata. Overall, Littledata consistently offers the lowest pricing across all order volumes.

Supported data destinations

DestinationElevarPolar AnalyticsLittledata
Meta Ads✔️✔️✔️
Klaviyo✔️✔️✔️
Google Ads✔️✔️✔️
Google Analytics✔️minus✔️
Pinterest✔️minus✔️
TikTok✔️minus✔️
Attentive✔️minus✔️
Yotpo Email & SMS✔️minusminus
Postscript✔️minusminus
Segmentminusminus✔️

Elevar offers a broader range of data destinations, including platforms like Pinterest, TikTok, Yotpo, and Postscript, allowing for more diverse marketing and analytics integration. Polar Analytics focuses on fewer destinations, primarily Meta Ads, Google Ads, and Klaviyo, which may limit cross-channel insights. Littledata provides a mix similar to Elevar but excludes some platforms like Yotpo and Postscript, while including Segment for enhanced data management. Overall, Elevar supports more channels for comprehensive tracking, while Polar Analytics and Littledata offer more streamlined options.

Klaviyo comparison

Elevar vs Polar Analytics's solution for Klaviyo

FeatureElevarPolar AnalyticsLittledata
Identity resolution
Never adds new emails to your marketing list✔️✔️✔️
Docs on how an end-user can opt out for GDPR / CCPA✔️minus✔️
Uses other marketing channel cookies to boost identityminus✔️✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templates✔️minus✔️
Tracked server-side✔️minus✔️
Tracked client-sideminus✔️minus
Enriched product info (e.g. category)minusminus✔️
Added to Cart trigger
Tracked server-side✔️minus✔️
Enriched product info (e.g. category)✔️minus✔️
Backwards compatible with Klaviyo templates✔️minus✔️
Tracked client-sideminus✔️minus
Target the whole contents of the cartminusminus✔️

Littledata offers unique advantages for tracking customers from Shopify to Klaviyo. Its ability to backstitch Klaviyo profiles onto previous customer events provides a comprehensive view of customer interactions, enhancing segmentation and targeting. Additionally, it utilizes cookies from other marketing channels to improve identity resolution, ensuring more accurate data. While Elevar and Polar Analytics also focus on GDPR/CCPA compliance and do not add new emails to marketing lists, they lack the depth of historical data integration and enhanced identity tracking that Littledata provides. This makes Littledata a more robust choice for CRM managers seeking to optimize customer insights and marketing effectiveness.

Google Ads comparison

Elevar vs Polar Analytics's solution for Google Ads

FeatureElevarPolar AnalyticsLittledata
Google Ads Conversions
Server-side Enhanced Conversions✔️minus✔️
New vs Returning customer conversions✔️minus✔️
Real-time tracking of Enhanced Conversionsminus✔️✔️
Fully automatic setupminusminus✔️

Meta Ads comparison

Elevar vs Polar Analytics's solution for Meta Ads

FeatureElevarPolar AnalyticsLittledata
Added to Cart trigger
Via Conversions API✔️minus✔️
Checkout steps
Via Conversions API✔️minus✔️
Includes all checkout steps✔️minus✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes post-purchase upsells✔️minus✔️
Filters to exclude orders from some channels✔️minus✔️
Includes recurring ordersminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Elevar against Polar Analytics
How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads and Klaviyo.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.

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