Stape vs Retention.com

Is Stape or Retention.com a better data solution for Shopify brands?

Stape competitors

What is Stape?

Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance.


Retention.com competitors

What is Retention.com(formerly GetEmails)?

Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue.


Stape vs Retention.com comparison

FeatureStapeRetention.comLittledata
Server-side tracking✔️minus✔️
Founder owned and led✔️minus✔️
Works with platforms other than Shopify✔️✔️minus
Identity resolution to boost audiencesminus✔️✔️
Customer data to marketing platformsminus✔️✔️
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Stape offers robust server-side tracking and is favored for enhancing data quality and marketing ROI, appealing to a broad range of platforms. Retention.com focuses on identity resolution to recover lost shoppers and enhance Klaviyo revenue, also compatible with various platforms. Littledata stands out with its 30-day free trial, fully automatic no-code setup, and automatic tracking of checkout steps, combining features from both competitors while simplifying implementation for users.

Reviews comparison

Stape vs Retention.com's customer reviews

StapeRetention.comLittledata
Example product review"Stape Server GTM is difficult to configure without technical expertise, and after multiple attempts, I was still unable to get it working.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Although the app is free, I cannot recommend it based on my experience.""Unfortunately, the team... very high employee turnover; it can be really frustrating to have to re-explain things to new reps.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Stape vs Retention.com's monthly subscription cost

Store sizeStapeRetention.comLittledata
50 orders / month$40$500$39
500 orders / month$40$500$149
5,000 orders / month$150$2000$349
20,000 orders / month$400$5000$799

For an online store with 50 orders, Retention.com is 1,150% more expensive than Stape, while Littledata is 2.5% cheaper. At 500 orders, Retention.com matches Stape's price, while Littledata is 272.5% more expensive. With 5,000 orders, Retention.com is 1,233% more than Stape, and Littledata is 132.7% more expensive. For 20,000 orders, Retention.com is 1,150% more than Stape, and Littledata is 99.8% more expensive. Overall, Retention.com consistently has the highest pricing across all order volumes.

Supported data destinations

DestinationStapeRetention.comLittledata
Klaviyo✔️✔️✔️
Google Analytics✔️minus✔️
Meta Ads✔️minus✔️
TikTok✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Pinterest✔️minus✔️
Segmentminusminus✔️

Stape focuses on server-side tracking with a wide range of data destinations, including Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest, allowing for comprehensive data collection across multiple platforms. Retention.com primarily targets Klaviyo for email marketing, emphasizing customer retention and engagement. Littledata also offers extensive server-side tracking with destinations like Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, providing a robust solution for analytics and marketing integration. The main difference lies in the breadth of data destinations and specific focus areas, with Stape and Littledata offering more diverse options compared to Retention.com’s Klaviyo-centric approach.

Klaviyo comparison

Stape vs Retention.com's solution for Klaviyo

FeatureStapeRetention.comLittledata
Identity resolution
Docs on how an end-user can opt out for GDPR / CCPAminusminus✔️
Never adds new emails to your marketing listminusminus✔️
Uses other marketing channel cookies to boost identityminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templatesminus✔️✔️
Tracked client-side✔️minusminus
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Added to Cart trigger
Unreliable tracking of button clicks✔️✔️minus
Backwards compatible with Klaviyo templatesminus✔️✔️
Reliable via Shopify's serversminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Target the whole contents of the cartminusminus✔️
Checkout Started trigger
Tracked via the checkout page✔️✔️minus
Backwards compatible with Klaviyo templatesminus✔️✔️
Direct from Shopify's serversminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Stape against Retention.com
Can I switch from Stape to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Stape setup.

Can I switch from Retention.com to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Retention.com setup.

How does Stape work?

Stape hosts server-side Google Tag Manager so you have the flexibility and customization of a sGTM setup without the hosting costs and hassle. However, only the purchase events are coming from Shopify's servers

Does Stape work with Shopify?

Yes, Stape is installed on an unknown number of Shopify sites according to our estimates.

How does Retention.com work?

Retention Grow uses a large third-party list of email addresses to link anonymous sessions to emails given to a third party brand. This can grow your marketing audience, but at the expense of higher spam and privacy complaints.

Does Retention.com work with Shopify?

Yes, Retention.com is installed on 1,950 Shopify sites according to the latest stats from BuiltWith.

Is Stape suitable for Enterprise brands?

Stape is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Retention.com suitable for Enterprise brands?

Retention.com is used by 27 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Stape support?

Stape supports Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest.

Which marketing tools does Retention.com support?

Retention.com supports Klaviyo.

Who owns Stape?

Stape is an independent private company headquartered in Ukraine. Denis Golubovskyi is Stape's CEO.

Who owns Retention.com?

Retention.com(formerly GetEmails) is an independent private company headquartered in Austin, Texas. Adam Robinson is Retention.com's CEO.