Retention.com focuses on recovering lost shoppers and enhancing Klaviyo flow revenue through identity resolution, specifically for Shopify merchants. Blotout also offers identity resolution and server-side tracking, targeting anonymous returning customers in a post-cookie environment. While both Retention.com and Blotout provide similar features, Littledata stands out with its 30-day free trial, fully automatic no-code setup, and automatic tracking of checkout steps, making it easier for ecommerce managers to implement and optimize their tracking and data collection efforts.

For an online store with 50 orders per month, Retention.com is 900% more expensive than Blotout and 1,182% more than Littledata. At 500 orders, Retention.com and Blotout are equal, while Littledata is 70% cheaper than both. With 5,000 orders, Retention.com is 141% more than Blotout and 472% more than Littledata. Finally, at 20,000 orders, Retention.com is 100% more than Blotout and 526% more than Littledata. Overall, Retention.com consistently has the highest pricing.

Retention.com focuses on enhancing email marketing through Klaviyo by capturing first-party data for improved customer retention. Blotout offers a broader range of data destinations, including major advertising platforms like Google Ads and Meta Ads, allowing for comprehensive tracking and optimization across multiple channels. Littledata also supports various platforms, including TikTok and Pinterest, in addition to Google Analytics and Klaviyo, emphasizing seamless integration for analytics and marketing automation. The main difference lies in Retention.com's focus on email retention, while Blotout and Littledata provide more extensive multi-channel tracking capabilities.