Popsixle focuses on optimizing data sent to Facebook and Instagram, enhancing audience targeting and conversion tracking specifically for eCommerce brands. Its strengths lie in improving revenue through better audience insights.

Fueled offers a broader integration with various platforms beyond Shopify, emphasizing a no-code setup for Shopify Hydrogen, making it user-friendly for diverse eCommerce environments. It captures and organizes first-party data across multiple sales and marketing tools, providing flexibility in data usage.

Littledata provides a fully automatic, no-code setup with a strong emphasis on privacy compliance. It offers a 30-day free trial and automatic tracking of checkout extensibility, making it appealing for brands looking for ease of use and compliance assurance.

In summary, Popsixle is tailored for Facebook and Instagram optimization, Fueled excels in multi-platform integration, and Littledata prioritizes automation and privacy.

For an online store with 50 orders, Popsixle is 144% more expensive than Littledata, while Fueled is 384% more expensive than Littledata. At 500 orders, Popsixle and Fueled are equal, but Littledata is 57% more expensive. At 5000 orders, Popsixle is 28% cheaper than Littledata, while Fueled is 252% more expensive than Popsixle. At 20000 orders, Popsixle is 60% cheaper than Fueled, and Littledata is 0.5% cheaper than Fueled.

Popsixle focuses on integrating data primarily with Meta Ads, optimizing for Facebook advertising. Fueled offers a broader range of data destinations, including Google Analytics, Segment, Meta Ads, and Google Ads, allowing for more comprehensive tracking and analysis across multiple platforms. Littledata provides an extensive list of destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, enabling diverse marketing and analytics strategies. The main difference lies in the breadth of integrations, with Popsixle being more specialized, while Fueled and Littledata offer wider options for multi-channel tracking and insights.