Northbeam vs Stape
Is Northbeam or Stape a better data solution for Shopify brands?
What is Northbeam?
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning.
What is Stape?
Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance.
Northbeam vs Stape comparison
| Feature | Northbeam | Stape | Littledata |
|---|---|---|---|
| Founder owned and led | ✔️ | ✔️ | ✔️ |
| Fully automatic, no code setup | ✔️ |  | ✔️ |
| Works with platforms other than Shopify | ✔️ | ✔️ | |
| Marketing reporting | ✔️ | | |
| Proprietary attribution model | ✔️ | | |
| Via server-side Google Tag Manager | | ✔️ | |
| 30 day free trial | | | ✔️ |
| Identity resolution to boost audiences | | | ✔️ |
| Direct from Shopify's servers | | | ✔️ |
| Customer data to marketing platforms | | | ✔️ |
| Natively supports Shopify Markets | | | ✔️ |
| Automatic tracking of checkout steps | | | ✔️ |
Northbeam excels in marketing reporting and proprietary attribution, leveraging machine learning for multi-touch attribution and media mix modeling. Its fully automatic setup is user-friendly and compatible with various platforms. Stape focuses on server-side tracking via Google Tag Manager, enhancing data quality and security compliance.
Littledata stands out with a 30-day free trial, identity resolution for audience enhancement, and automatic tracking of checkout steps, offering a comprehensive solution that combines the strengths of both Northbeam and Stape while ensuring ease of use and robust data integration.
Reviews comparison
Northbeam vs Stape's customer reviews
| Northbeam | Stape | Littledata | |
|---|---|---|---|
| Example product review | "Since this change I have struggled to get my clients on to Northbeam as integration can require support, which they refuse to offer any." | "Stape Server GTM is difficult to configure without technical expertise, and after multiple attempts, I was still unable to get it working." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
| Example support review | "Something has changed at Northbeam... they have stripped all support... I am looking for an alternative for all my clients." | "Although the app is free, I cannot recommend it based on my experience." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
| Link | Read more reviews |
Cost comparison
Northbeam vs Stape's monthly subscription cost
| Store size | Northbeam | Stape | Littledata |
|---|---|---|---|
| 50 orders / month | $1000 | $40 | $39 |
| 500 orders / month | $1000 | $40 | $199 |
| 5,000 orders / month | $1500 | $150 | $449 |
| 20,000 orders / month | $2500 | $400 | $1390 |
For 50 orders, Northbeam is 2,500% more expensive than Stape and 2,564% more than Littledata. At 500 orders, Northbeam remains the same at $1,000, while Stape and Littledata are 0% and 85% cheaper, respectively. For 5,000 orders, Northbeam is 900% more than Stape and 329% more than Littledata. At 20,000 orders, Northbeam is 525% more than Stape and 213% more than Littledata. Overall, Northbeam consistently has the highest pricing across all order volumes.
Supported data destinations
| Destination | Northbeam | Stape | Littledata |
|---|---|---|---|
| Google Analytics | | ✔️ | ✔️ |
| Meta Ads | | ✔️ | ✔️ |
| TikTok | | ✔️ | ✔️ |
| Klaviyo | | ✔️ | ✔️ |
| Attentive | | ✔️ | ✔️ |
| Google Ads | | ✔️ | ✔️ |
| ✔️ | ✔️ | |
| Segment | | | ✔️ |
