Northbeam vs Stape

Is Northbeam or Stape a better data solution for Shopify brands?

Northbeam competitors

What is Northbeam?

Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning.


Stape competitors

What is Stape?

Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance.


Northbeam vs Stape comparison

FeatureNorthbeamStapeLittledata
Founder owned and led✔️✔️✔️
Fully automatic, no code setup✔️minus✔️
Works with platforms other than Shopify✔️✔️minus
Server-side trackingminus✔️✔️
Marketing reporting✔️minusminus
Proprietary attribution model✔️minusminus
30 day free trialminusminus✔️
Identity resolution to boost audiencesminusminus✔️
Customer data to marketing platformsminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Northbeam focuses on marketing intelligence with features like multi-touch attribution and media mix modeling, emphasizing ease of use with a no-code setup. It excels in marketing reporting but may not offer server-side tracking. Stape specializes in server-side tracking, enhancing data quality and security compliance, but lacks comprehensive marketing insights. Littledata stands out with a 30-day free trial, identity resolution, and automatic tracking of checkout steps, combining the strengths of both Northbeam and Stape while providing a user-friendly experience and robust audience targeting capabilities.

Reviews comparison

Northbeam vs Stape's customer reviews

NorthbeamStapeLittledata
Example product review"Since this change I have struggled to get my clients on to Northbeam as integration can require support, which they refuse to offer any.""Stape Server GTM is difficult to configure without technical expertise, and after multiple attempts, I was still unable to get it working.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Something has changed at Northbeam... they have stripped all support... I am looking for an alternative for all my clients.""Although the app is free, I cannot recommend it based on my experience.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Northbeam vs Stape's monthly subscription cost

Store sizeNorthbeamStapeLittledata
50 orders / month$1000$40$39
500 orders / month$1000$40$149
5,000 orders / month$1500$150$349
20,000 orders / month$3500$400$799

For 50 orders, Northbeam is 2,500% more expensive than Stape and 2,564% more than Littledata. At 500 orders, Northbeam is 0% more than Stape but 570% more than Littledata. For 5,000 orders, Northbeam is 900% more than Stape and 329% more than Littledata. At 20,000 orders, Northbeam is 775% more than Stape and 338% more than Littledata. Overall, Northbeam consistently has the highest costs, while Stape and Littledata are significantly cheaper.

Supported data destinations

DestinationNorthbeamStapeLittledata
Google Analyticsminus✔️✔️
Meta Adsminus✔️✔️
TikTokminus✔️✔️
Klaviyominus✔️✔️
Attentiveminus✔️✔️
Google Adsminus✔️✔️
Pinterestminus✔️✔️
Segmentminusminus✔️

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Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Northbeam against Stape
Can I switch from Northbeam to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Northbeam setup.

Can I switch from Stape to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Stape setup.

Does Northbeam work with Shopify?

Yes, Northbeam is installed on 1,900 Shopify sites according to the latest stats from BuiltWith.

How does Stape work?

Stape hosts server-side Google Tag Manager so you have the flexibility and customization of a sGTM setup without the hosting costs and hassle. However, only the purchase events are coming from Shopify's servers

Does Stape work with Shopify?

Yes, Stape is installed on an unknown number of Shopify sites according to our estimates.

Is Northbeam suitable for Enterprise brands?

Northbeam is used by 91 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Stape suitable for Enterprise brands?

Stape is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Northbeam support?

Northbeam does not send data into the marketing tools but instead pulls insight from them.

Which marketing tools does Stape support?

Stape supports Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest.

Who owns Northbeam?

Northbeam is an independent private company headquartered in San Francisco, California. Austin Harrison is Northbeam's CEO.

Who owns Stape?

Stape is an independent private company headquartered in Ukraine. Denis Golubovskyi is Stape's CEO.