Northbeam focuses on marketing intelligence with a proprietary attribution model and multi-touch attribution, emphasizing automated, no-code setup for ease of use across various platforms. Its machine learning capabilities enhance media mix modeling for profitable growth.

In contrast, Elevar prioritizes fixing conversion tracking issues through server-side tracking and identity resolution, ensuring data accuracy and privacy compliance. It is tailored for optimizing Google Tag Manager setups.

Littledata offers similar features to Elevar, including identity resolution and server-side tracking, but also provides a 30-day free trial and automatic tracking of checkout extensibility. Like Northbeam, it emphasizes a no-code setup.

Overall, Northbeam excels in marketing insights and attribution, while Elevar and Littledata focus on data accuracy and compliance, with Littledata offering a trial period and additional checkout tracking features.

For 50 orders, Northbeam is 400% more expensive than Elevar and 2,462% more than Littledata. At 500 orders, Northbeam and Elevar are equal, while Littledata is 85% cheaper than both. For 5,000 orders, Northbeam is 233% more than Elevar and 329% more than Littledata. At 20,000 orders, Northbeam is 268% more than Elevar and 338% more than Littledata. Overall, Northbeam consistently has the highest pricing, while Littledata offers the most affordable options across all order volumes.