Fueled offers comprehensive server-side tracking and identity resolution, enabling enhanced audience targeting across multiple platforms, not just Shopify. Its no-code setup for Shopify Hydrogen simplifies integration. In contrast, Facebook Sales Channel provides a free connector for Meta Ads but lacks the broader data capture capabilities and automatic tracking features. Littledata excels by combining the strengths of both: it offers a 30-day free trial, founder-led innovation, and automatic tracking of checkout steps, making it a more robust solution for eCommerce data collection and organization.

For an online store with 50 orders, Fueled is 384% more expensive than Littledata. At 500 orders, Fueled and Facebook Sales Channel are equal, while Littledata is 57% cheaper than both. With 5000 orders, Fueled is 151% more than Littledata, while Facebook Sales Channel remains free. At 20000 orders, Fueled is 150% more than Littledata, and Facebook Sales Channel continues to be free. Overall, Facebook Sales Channel is the least expensive option across all order volumes.

Fueled's data destinations focus on integrating various analytics and advertising platforms, allowing for centralized data management and insights across Google Analytics, Segment, Meta Ads, and Google Ads. This enables comprehensive tracking and optimization of marketing efforts.

In contrast, Facebook Sales Channel primarily targets Meta Ads, emphasizing direct integration with Facebook's advertising ecosystem for streamlined ad management and performance tracking.

Littledata offers a broader range of destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, providing extensive tracking capabilities across multiple platforms, enhancing customer insights and marketing effectiveness.