Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning. Northbeam is used by 1,900 Shopify sites according to BuiltWith.
You could use both Elevar for accurate data, and Northbeam for reporting
Feature | Elevar | Northbeam | Littledata |
---|---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ | |
Server-side tracking | ✔️ | ✔️ | |
Public statement of privacy compliance | ✔️ | ✔️ | |
Customer data to marketing platforms | ✔️ | ✔️ | |
Fully automatic, no code setup | ✔️ | ✔️ | |
Marketing reporting | ✔️ | ||
Proprietary attribution model | ✔️ | ||
Works with platforms other than Shopify | ✔️ | ||
30 day free trial | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Elevar focuses on resolving conversion tracking issues and optimizing Google Tag Manager (GTM) setups through server-side tracking, ensuring data accuracy across marketing channels. Its identity resolution feature enhances audience targeting, while its commitment to privacy compliance builds trust.
In contrast, Northbeam emphasizes marketing intelligence with a proprietary attribution model and multi-touch attribution, offering a fully automatic, no-code setup that works beyond Shopify. This positions it as a robust solution for comprehensive marketing analysis.
Littledata combines features from both Elevar and Northbeam, providing identity resolution, server-side tracking, and automatic setups. It also offers a 30-day free trial and automatic tracking of checkout extensibility, making it user-friendly for ecommerce managers seeking seamless integration and data collection.
Overall, Elevar is more focused on fixing tracking issues, Northbeam excels in marketing intelligence, and Littledata offers a balanced approach with user-friendly features.
Store size | Elevar | Northbeam | Littledata |
---|---|---|---|
50 orders / month | $200 | $1000 | $39 |
500 orders / month | $200 | $1000 | $149 |
5,000 orders / month | $450 | $1500 | $349 |
20,000 orders / month | $950 | $3500 | $799 |
For 50 orders per month, Northbeam is 400% more expensive than Elevar, while Littledata is 80% cheaper. At 500 orders, Northbeam and Elevar are equal, but Littledata is 25% cheaper. For 5,000 orders, Northbeam is 233% more than Elevar, and Littledata is 77% cheaper. At 20,000 orders, Northbeam is 268% more than Elevar, while Littledata is 16% cheaper. Overall, Elevar is consistently the most affordable, with Littledata being the cheapest at lower volumes.
Destination | Elevar | Northbeam | Littledata |
---|---|---|---|
Google Analytics | ✔️ | ✔️ | |
Meta Ads | ✔️ | ✔️ | |
✔️ | ✔️ | ||
TikTok | ✔️ | ✔️ | |
Klaviyo | ✔️ | ✔️ | |
Attentive | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Yotpo Email & SMS | ✔️ | ||
Postscript | ✔️ | ||
Segment | ✔️ |