Elevar vs Northbeam

Is Elevar or Northbeam a better data solution for Shopify brands?

Elevar competitors

What is Elevar?

Elevar ensures that 100% of your conversions are tracked and delivered to your marketing channels using Google Tag Manager and server-side tracking. Since the company was acquired by Buxton (now Audiense) the product has been merged into a wider analytics and segmentation tool.


Northbeam competitors

What is Northbeam?

Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning.


Switching from Elevar? Get 50% off your first year with Littledata

Elevar vs Northbeam comparison

FeatureElevarNorthbeamLittledata
Identity resolution to boost audiences✔️minus✔️
Server-side tracking✔️minus✔️
Customer data to marketing platforms✔️minus✔️
Fully automatic, no code setupminus✔️✔️
Founder owned and ledminus✔️✔️
Marketing reportingminus✔️minus
Proprietary attribution modelminus✔️minus
Works with platforms other than Shopifyminus✔️minus
30 day free trialminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Elevar focuses on identity resolution and server-side tracking, ensuring complete conversion tracking via Google Tag Manager. Its integration with Buxton enhances analytics capabilities. Northbeam offers a proprietary attribution model and a no-code setup, emphasizing marketing intelligence and multi-touch attribution.

Littledata stands out with a 30-day free trial, fully automatic setup, and automatic tracking of checkout steps, combining features from both competitors while providing a user-friendly experience and founder-led innovation.

Reviews comparison

Elevar vs Northbeam's customer reviews

ElevarNorthbeamLittledata
Example product review"They continue to charge you after uninstalling and cancelling your plan...made absolutely 0 impact to my tracking.""Since this change I have struggled to get my clients on to Northbeam as integration can require support, which they refuse to offer any.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Awful support. I am now $700 in charges without even using the stupid thing because it made absolutely 0 impact.""Something has changed at Northbeam... they have stripped all support... I am looking for an alternative for all my clients.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Elevar vs Northbeam's monthly subscription cost

Store sizeElevarNorthbeamLittledata
50 orders / month$200$1000$39
500 orders / month$200$1000$149
5,000 orders / month$450$1500$349
20,000 orders / month$950$3500$799

For 50 orders per month, Northbeam is 400% more expensive than Elevar, while Littledata is 80% cheaper. At 500 orders, Northbeam and Elevar are equal, but Littledata is 25% cheaper. For 5,000 orders, Northbeam is 233% more than Elevar, and Littledata is 77% cheaper. At 20,000 orders, Northbeam is 268% more than Elevar, while Littledata is 16% cheaper. Overall, Elevar is consistently the most affordable, with Littledata being the cheapest at lower volumes.

Supported data destinations

DestinationElevarNorthbeamLittledata
Google Analytics✔️minus✔️
Meta Ads✔️minus✔️
Pinterest✔️minus✔️
TikTok✔️minus✔️
Klaviyo✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Yotpo Email & SMS✔️minusminus
Postscript✔️minusminus
Segmentminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Elevar against Northbeam
Can I switch from Elevar to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Elevar setup — and give you 50% off your first year on an annual plan.

Can I switch from Northbeam to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Northbeam setup.

How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure conversions are tracked. Although the tracking is reliable, users have complained about the setup and maintenance overhead.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

Does Northbeam work with Shopify?

Yes, Northbeam is installed on 1,900 Shopify sites according to the latest stats from BuiltWith.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Northbeam suitable for Enterprise brands?

Northbeam is used by 91 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Which marketing tools does Northbeam support?

Northbeam does not send data into the marketing tools but instead pulls insight from them.

Who owns Elevar?

Elevar is owned by Audiense and run out of Charleston, South Carolina.

Who owns Northbeam?

Northbeam is an independent private company headquartered in San Francisco, California. Austin Harrison is Northbeam's CEO.