Elevar vs Northbeam

Is Elevar or Northbeam a better data solution for Shopify brands?

Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.


Northbeam competitors

What is Northbeam?

Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning. Northbeam is used by 1,900 Shopify sites according to BuiltWith.


You could use both Elevar for accurate data, and Northbeam for reporting

Elevar vs Northbeam comparison

FeatureElevarNorthbeamLittledata
Identity resolution to boost audiences✔️minus✔️
Server-side tracking✔️minus✔️
Public statement of privacy compliance✔️minus✔️
Customer data to marketing platforms✔️minus✔️
Fully automatic, no code setupminus✔️✔️
Marketing reportingminus✔️minus
Proprietary attribution modelminus✔️minus
Works with platforms other than Shopifyminus✔️minus
30 day free trialminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Elevar focuses on resolving conversion tracking issues and optimizing Google Tag Manager (GTM) setups through server-side tracking, ensuring data accuracy across marketing channels. Its identity resolution feature enhances audience targeting, while its commitment to privacy compliance builds trust.

In contrast, Northbeam emphasizes marketing intelligence with a proprietary attribution model and multi-touch attribution, offering a fully automatic, no-code setup that works beyond Shopify. This positions it as a robust solution for comprehensive marketing analysis.

Littledata combines features from both Elevar and Northbeam, providing identity resolution, server-side tracking, and automatic setups. It also offers a 30-day free trial and automatic tracking of checkout extensibility, making it user-friendly for ecommerce managers seeking seamless integration and data collection.

Overall, Elevar is more focused on fixing tracking issues, Northbeam excels in marketing intelligence, and Littledata offers a balanced approach with user-friendly features.

Cost comparison

Elevar vs Northbeam's monthly subscription cost

Store sizeElevarNorthbeamLittledata
50 orders / month$200$1000$39
500 orders / month$200$1000$149
5,000 orders / month$450$1500$349
20,000 orders / month$950$3500$799

For 50 orders per month, Northbeam is 400% more expensive than Elevar, while Littledata is 80% cheaper. At 500 orders, Northbeam and Elevar are equal, but Littledata is 25% cheaper. For 5,000 orders, Northbeam is 233% more than Elevar, and Littledata is 77% cheaper. At 20,000 orders, Northbeam is 268% more than Elevar, while Littledata is 16% cheaper. Overall, Elevar is consistently the most affordable, with Littledata being the cheapest at lower volumes.

Supported data destinations

DestinationElevarNorthbeamLittledata
Google Analytics✔️minus✔️
Meta Ads✔️minus✔️
Pinterest✔️minus✔️
TikTok✔️minus✔️
Klaviyo✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Yotpo Email & SMS✔️minusminus
Postscript✔️minusminus
Segmentminusminus✔️

Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Elevar against Northbeam
How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

Does Northbeam work with Shopify?

Yes, Northbeam is installed on 1,900 Shopify sites according to the latest stats from BuiltWith.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Northbeam suitable for Enterprise brands?

Northbeam is used by 91 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Which marketing tools does Northbeam support?

Northbeam does not send data into the marketing tools but instead pulls insight from them.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

Who owns Northbeam?

Northbeam is an independent private company headquartered in San Francisco, California. Austin Harrison is Northbeam's CEO.

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