BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them.
Say goodbye to siloed and inaccurate data that is slowing you down. Centralize your analytics, sales and marketing platform data, enabling faster, data-driven decisions.
Feature | Black Crow AI | Upstack Data | Littledata |
---|---|---|---|
30 day free trial | ✔️ | ✔️ | ✔️ |
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Founder owned and led | ✔️ | ✔️ | |
Fully automatic, no code setup | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
Marketing reporting | ✔️ | ||
Proprietary attribution model | ✔️ | ||
Automatic tracking of checkout steps | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Black Crow AI focuses on machine learning to identify valuable customers, enhancing audience acquisition. It offers server-side tracking and integrates with various platforms, not just Shopify. Upstack Data emphasizes centralized analytics and a proprietary attribution model, streamlining data for faster decisions. While both provide identity resolution and server-side tracking, Littledata stands out with its automatic tracking of checkout steps and fully no-code setup, making it easier for users to implement without technical expertise. All three offer a 30-day free trial, but Littledata's focus on seamless integration and user-friendliness gives it an edge.
Black Crow AI | Upstack Data | Littledata | |
---|---|---|---|
Example product review | "Not all of their offerings were as helpful for a subscription brand with one product...they'll do a better job anticipating edge cases like ours in the future." | "After testing a number of platforms...absolutely no regrets. Michael has a truly deep technical knowledge...Event Quality Match scores in meta increase, adding reliable NC purchase, NC CPA and NC ROAS metrics in ad manager is massively helpful as we're very focused on optimizing for NC..." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
Example support review | "Customer support is lacking, and responses are slow... not what I expected from a company of this caliber." | "Support is second to none... any issues we've had Michael has arranged a call immediately to diagnose the issue." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
Link | Read more reviews |
Store size | Black Crow AI | Upstack Data | Littledata |
---|---|---|---|
50 orders / month | $500 | $299 | $39 |
500 orders / month | $500 | $299 | $149 |
5,000 orders / month | $1500 | $599 | $349 |
20,000 orders / month | $5000 | $999 | $799 |
For 50 orders, Black Crow AI is 1,200% more expensive than Littledata, while Upstack Data is 664% more. At 500 orders, Black Crow AI and Upstack Data are equal, but Littledata is 70% cheaper. For 5,000 orders, Black Crow AI is 329% more than Upstack Data and 329% more than Littledata. At 20,000 orders, Black Crow AI is 525% more than Upstack Data and 526% more than Littledata, while Upstack Data is 25% more than Littledata.
Destination | Black Crow AI | Upstack Data | Littledata |
---|---|---|---|
Klaviyo | ✔️ | ✔️ | ✔️ |
Attentive | ✔️ | ✔️ | |
Meta Ads | ✔️ | ✔️ | |
TikTok | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Google Analytics | ✔️ | ||
✔️ | |||
Segment | ✔️ |
Black Crow AI focuses on integrating with marketing platforms like Klaviyo and Attentive, enhancing customer engagement through targeted messaging. Upstack Data offers a broader range of advertising platforms, including Meta Ads, TikTok, and Google Ads, optimizing ad performance and tracking across multiple channels. Littledata provides a comprehensive analytics solution, connecting with various platforms like Google Analytics, Meta Ads, and Pinterest, allowing for detailed insights and data-driven decisions. The main difference lies in their focus: Black Crow AI emphasizes customer engagement, Upstack Data on advertising performance, and Littledata on analytics and insights.
Feature | Black Crow AI | Upstack Data | Littledata |
---|---|---|---|
Identity resolution | |||
Never adds new emails to your marketing list | ✔️ | ✔️ | ✔️ |
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ||
Uses other marketing channel cookies to boost identity | ✔️ | ||
Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
Viewed Product trigger | |||
Tracked server-side | ✔️ | ✔️ | |
Tracked client-side | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Added to Cart trigger | |||
Reliable via Shopify's servers | ✔️ | ✔️ | |
Enriched product info (e.g. category) | ✔️ | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
Unreliable tracking of button clicks | ✔️ | ||
Target the whole contents of the cart | ✔️ | ||
Checkout Started trigger | |||
Direct from Shopify's servers | ✔️ | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
Tracked via the checkout page | ✔️ |
Littledata offers unique advantages for tracking customers from Shopify to Klaviyo. Its comprehensive documentation on GDPR/CCPA opt-out ensures compliance, which is crucial for data privacy. Unlike Black Crow AI and Upstack Data, Littledata enhances customer identity by utilizing cookies from other marketing channels, providing a more holistic view of customer behavior. Additionally, it backstitches Klaviyo profiles to previous customer events, allowing for richer historical data integration. This capability can lead to more personalized marketing strategies, setting Littledata apart from the competition, which primarily focuses on preventing new emails from being added to marketing lists without offering the same depth of customer insights.