Black Crow AI vs Google Sales Channel
Is Black Crow AI or Google Sales Channel a better data solution for Shopify brands?
What is Black Crow AI?
BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them. Black Crow AI is used by 1000 Shopify sites according to BuiltWith.
What is Google Sales Channel?
Shopify has a built in free connector for Analytics and Ads as part of the Google & YouTube Sales Channel. This was built in 2023 and is maintained by Shopify. Google Sales Channel - formerly known as Shopify Trekkie - is used by 2.80M Shopify sites according to BuiltWith.
Black Crow AI vs Google Sales Channel comparison
| Feature | Black Crow AI | Google Sales Channel | Littledata |
|---|---|---|---|
| 30 day free trial | ✔️ | ✔️ | ✔️ |
| Public statement of privacy compliance | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Identity resolution to boost audiences | ✔️ |  | ✔️ |
| Server-side tracking | ✔️ | | ✔️ |
| Fully automatic, no code setup | | ✔️ | ✔️ |
| Works with platforms other than Shopify | ✔️ | | |
| Automatic tracking of checkout extensibility | | | ✔️ |
| No-code setup for Shopify Hydrogen | | | ✔️ |
Black Crow AI focuses on leveraging machine learning for identity resolution and understanding valuable customers, which can enhance audience targeting. Its server-side tracking and compatibility with platforms beyond Shopify provide flexibility. However, it lacks a fully automatic setup.
Google Sales Channel offers a seamless, no-code integration with Shopify for Analytics and Ads, making it user-friendly. While it provides customer data to marketing platforms and a 30-day free trial, it does not emphasize identity resolution or server-side tracking.
Littledata combines features from both, including identity resolution, server-side tracking, and automatic checkout tracking, while also offering a no-code setup. It provides a comprehensive solution for data collection and audience boosting, similar to Black Crow AI, but with the added ease of automation found in Google Sales Channel. Overall, Littledata may offer the most balanced features for tracking and data collection.
Cost comparison
Black Crow AI vs Google Sales Channel's monthly subscription cost
| Store size | Black Crow AI | Google Sales Channel | Littledata |
|---|---|---|---|
| 50 orders / month | $500 | $0 | $39 |
| 500 orders / month | $500 | $0 | $149 |
| 5,000 orders / month | $1500 | $0 | $349 |
| 20,000 orders / month | $5000 | $0 | $799 |
For an online store with 50 orders, Black Crow AI is 1,282% more expensive than Littledata. At 500 orders, Black Crow AI and Google Sales Channel are equal, while Littledata is 70% cheaper than both. For 5,000 orders, Black Crow AI is 329% more than Littledata, which is free with Google Sales Channel. At 20,000 orders, Black Crow AI is 525% more expensive than Littledata, while Google Sales Channel remains free, highlighting significant cost disparities across order volumes.
Supported data destinations
| Destination | Black Crow AI | Google Sales Channel | Littledata |
|---|---|---|---|
| Klaviyo | ✔️ | | ✔️ |
| Attentive | ✔️ | | ✔️ |
| Google Analytics | | ✔️ | ✔️ |
| Google Ads | | ✔️ | ✔️ |
| Meta Ads | | | ✔️ |
| TikTok | | | ✔️ |
| | ✔️ | |
| Segment | | | ✔️ |
Black Crow AI focuses on integrating with marketing platforms like Klaviyo and Attentive to enhance customer engagement and retention through personalized messaging. Google Sales Channel targets performance tracking and advertising optimization via Google Analytics and Google Ads, emphasizing data-driven marketing strategies. Littledata offers a broader range of integrations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, and Segment, allowing for comprehensive tracking across multiple channels and platforms. This diversity enables a more holistic view of customer interactions and marketing effectiveness, catering to various advertising needs and analytics requirements.
