Aimerce claims to be the easiest way to capture more high-quality customer data
Shopify has a built in free connector for Analytics and Ads as part of the Google & YouTube Sales Channel. This was built in 2023 and is maintained by Shopify.
Feature | Aimerce | Google Sales Channel | Littledata |
---|---|---|---|
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Fully automatic, no code setup | ✔️ | ✔️ | ✔️ |
Identity resolution to boost audiences | ✔️ | ✔️ | |
Founder owned and led | ✔️ | ✔️ | |
30 day free trial | ✔️ | ✔️ | |
Server-side tracking | ✔️ | ||
Automatic tracking of checkout steps | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Aimerce offers identity resolution to enhance audience targeting and claims to be the easiest way to capture high-quality customer data, with a fully automatic, no-code setup. Google Sales Channel provides a free connector for Analytics and Ads, also featuring a no-code setup, but lacks identity resolution. Littledata excels with server-side tracking and automatic checkout step tracking, alongside identity resolution and a 30-day free trial. While Aimerce focuses on data quality and Google Sales Channel on integration, Littledata combines comprehensive tracking and audience insights, making it a stronger choice for detailed data collection and analysis.
Aimerce | Google Sales Channel | Littledata | |
---|---|---|---|
Example product review | "Aimerce has been a total game-changer for our ad campaigns. The setup was incredibly easy, and we saw immediate improvements in both ad performance and event tracking accuracy." | "I have an online store that sells home decor products, but Google says that I sell products with adult content. It says I have policy issues and missing shipping information, but it's not specific or provides any further information, so it's impossible to fix without knowing what's wrong. What a nightmare!" | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
Example support review | "Aimerce's customer service is non-existent... no response to inquiries, leaving us frustrated and unsupported." | "Google support is robotic... they keep pointing us to articles after articles to read. This has become such a big headache." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
Link | Read more reviews |
Store size | Aimerce | Google Sales Channel | Littledata |
---|---|---|---|
50 orders / month | $299 | $0 | $39 |
500 orders / month | $299 | $0 | $149 |
5,000 orders / month | $499 | $0 | $349 |
20,000 orders / month | $1799 | $0 | $799 |
For 50 orders, Aimerce is 664% more expensive than Littledata, while Google Sales Channel is free. At 500 orders, Aimerce and Google Sales Channel are equal, but Aimerce is 100% more than Littledata. For 5000 orders, Aimerce is 43% cheaper than Littledata, while Google Sales Channel remains free. At 20000 orders, Aimerce is 125% more expensive than Littledata, with Google Sales Channel still at no cost. Overall, Aimerce consistently has higher costs compared to Littledata and Google Sales Channel.
Destination | Aimerce | Google Sales Channel | Littledata |
---|---|---|---|
Google Ads | ✔️ | ✔️ | ✔️ |
Klaviyo | ✔️ | ✔️ | |
Meta Ads | ✔️ | ✔️ | |
Google Analytics | ✔️ | ✔️ | |
TikTok | ✔️ | ||
✔️ | |||
Segment | ✔️ | ||
Attentive | ✔️ |
Aimerce's data destinations focus on integrating with marketing platforms like Klaviyo, Meta Ads, and Google Ads to enhance customer engagement and targeted advertising. In contrast, Google Sales Channel primarily connects to Google Analytics and Google Ads, emphasizing performance tracking and ad optimization within Google's ecosystem. Littledata offers a broader range of integrations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for comprehensive tracking across multiple channels and platforms, facilitating a more holistic view of customer interactions and marketing effectiveness.
Feature | Aimerce | Google Sales Channel | Littledata |
---|---|---|---|
Google Ads Conversions | |||
Unreliable tracking via thank you page | ✔️ | ||
Tracked direct from Shopify's servers | ✔️ | ||
Real-time tracking of Enhanced Conversions | ✔️ | ||
Fully automatic setup | ✔️ | ||
New vs Returning customer conversions | ✔️ |