Say goodbye to siloed and inaccurate data that is slowing you down. Centralize your analytics, sales and marketing platform data, enabling faster, data-driven decisions.
Upstack Data - formerly known as Upstackify - is used by an unknown number of Shopify sites.
BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them. Black Crow AI is used by 1000 Shopify sites according to BuiltWith.
You could use both Black Crow AI for accurate data, and Upstack Data for reporting
Feature | Upstack Data | Black Crow AI | Littledata |
---|---|---|---|
30 day free trial | ✔️ | ✔️ | ✔️ |
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Public statement of privacy compliance | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ | ✔️ |
Fully automatic, no code setup | ✔️ | ✔️ | |
Marketing reporting | ✔️ | ||
Proprietary attribution model | ✔️ | ||
Works with platforms other than Shopify | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Upstack Data offers a comprehensive solution with its proprietary attribution model and marketing reporting, which can enhance data accuracy and insights for Shopify Plus brands. Its fully automatic, no-code setup simplifies implementation, allowing for quick integration of analytics and marketing data. This centralization helps in making faster, data-driven decisions.
In comparison, Black Crow AI focuses on leveraging machine learning to identify and acquire valuable customers, but lacks a proprietary attribution model and specific marketing reporting features.
Littledata provides a fully automatic setup and automatic tracking of checkout extensibility, which is beneficial for e-commerce, but it does not include a proprietary attribution model or detailed marketing reporting like Upstack Data.
Overall, Upstack Data stands out for its robust analytics capabilities and centralized data management, while Black Crow AI and Littledata offer valuable features but with different focuses.
Store size | Upstack Data | Black Crow AI | Littledata |
---|---|---|---|
50 orders / month | $299 | $500 | $39 |
500 orders / month | $299 | $500 | $149 |
5,000 orders / month | $599 | $1500 | $349 |
20,000 orders / month | $999 | $5000 | $799 |
For an online store with 50 orders, Upstack Data is 40% cheaper than Black Crow AI and 87% more expensive than Littledata. At 500 orders, Upstack Data and Black Crow AI are equal, while Littledata is 50% cheaper than both. With 5000 orders, Upstack Data is 60% less than Black Crow AI and 71% more than Littledata. Finally, at 20000 orders, Upstack Data is 80% cheaper than Black Crow AI and 25% cheaper than Littledata.
Destination | Upstack Data | Black Crow AI | Littledata |
---|---|---|---|
Klaviyo | ✔️ | ✔️ | ✔️ |
Meta Ads | ✔️ | ✔️ | |
TikTok | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Attentive | ✔️ | ✔️ | |
Google Analytics | ✔️ | ||
✔️ | |||
Segment | ✔️ |
Upstack Data focuses on integrating with major advertising platforms like Meta Ads, TikTok, Klaviyo, and Google Ads, enabling targeted ad tracking and optimization. Black Crow AI specializes in customer engagement through Klaviyo and Attentive, emphasizing personalized marketing strategies. Littledata offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, providing comprehensive analytics and tracking across various channels. The main difference lies in Upstack's advertising focus, Black Crow's emphasis on customer engagement, and Littledata's extensive analytics capabilities.
Feature | Upstack Data | Black Crow AI | Littledata |
---|---|---|---|
Identity resolution | |||
Never adds new emails to your marketing list | ✔️ | ✔️ | ✔️ |
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ||
Uses other marketing channel cookies to boost identity | ✔️ | ||
Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
Viewed Product trigger | |||
Tracked server-side | ✔️ | ✔️ | |
Tracked client-side | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Added to Cart trigger | |||
Reliable via Shopify's servers | ✔️ | ✔️ | |
Enriched product info (e.g. category) | ✔️ | ✔️ | |
Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
Unreliable tracking of button clicks | ✔️ | ||
Target the whole contents of the cart | ✔️ |
Littledata offers unique advantages for tracking customers from Shopify to Klaviyo. Its comprehensive documentation on GDPR/CCPA opt-out ensures compliance, which is crucial for customer trust. Unlike Upstack Data and Black Crow AI, Littledata enhances identity resolution by leveraging cookies from other marketing channels, providing a more holistic view of customer behavior. Additionally, it backstitches Klaviyo profiles to previous customer events, allowing for richer historical insights and better-targeted marketing strategies. This combination of compliance, enhanced identity tracking, and historical data integration makes Littledata a superior choice for CRM management compared to Upstack Data and Black Crow AI.