Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance. Stape is used by an unknown number of Shopify sites.
Fueled is a new tool for collecting and organizing 1st-party eCommerce customer data across the sales and marketing tools you love. Shopify, BigCommerce, Yotpo, Gorgias...We capture data from all of these channels, so that you can use it wherever and how ever you want. Fueled is used by 100 Shopify sites.
Feature | Stape | Fueled | Littledata |
---|---|---|---|
Server-side tracking | ✔️ | ✔️ | ✔️ |
Public statement of privacy compliance | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ✔️ | |
Identity resolution to boost audiences | ✔️ | ✔️ | |
Customer data to marketing platforms | ✔️ | ✔️ | |
No-code setup for Shopify Hydrogen | ✔️ | ✔️ | |
30 day free trial | ✔️ | ||
Fully automatic, no code setup | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ |
Stape offers a comprehensive server-side tracking solution with a focus on privacy compliance and compatibility with various platforms, making it suitable for brands looking to enhance data quality and marketing ROI. Its emphasis on security compliance is a key differentiator.
Fueled also provides server-side tracking and identity resolution, but it highlights a no-code setup specifically for Shopify Hydrogen, making it user-friendly for eCommerce managers. Its ability to capture data across multiple platforms enhances its versatility.
Littledata combines server-side tracking with a 30-day free trial and automatic setup, appealing to those seeking a hassle-free experience. It also emphasizes identity resolution and privacy compliance, similar to Stape.
In summary, Stape focuses on data quality and compliance, Fueled emphasizes ease of use and multi-platform integration, while Littledata offers a trial and automatic features for a seamless setup.
Store size | Stape | Fueled | Littledata |
---|---|---|---|
50 orders / month | $40 | $189 | $39 |
500 orders / month | $40 | $349 | $149 |
5,000 orders / month | $150 | $879 | $349 |
20,000 orders / month | $400 | $2000 | $799 |
For 50 orders, Fueled is 372.5% more expensive than Stape, while Littledata is 2.5% cheaper. At 500 orders, Fueled and Stape cost the same, but Littledata is 272.5% more expensive. For 5,000 orders, Fueled is 492% more than Stape, and Littledata is 132.7% more expensive. At 20,000 orders, Fueled is 400% more than Stape, while Littledata is 97.5% more expensive. Overall, Fueled consistently has the highest costs across all order volumes.
Destination | Stape | Fueled | Littledata |
---|---|---|---|
Google Analytics | ✔️ | ✔️ | ✔️ |
Meta Ads | ✔️ | ✔️ | ✔️ |
Google Ads | ✔️ | ✔️ | ✔️ |
TikTok | ✔️ | ✔️ | |
Klaviyo | ✔️ | ✔️ | |
Attentive | ✔️ | ✔️ | |
✔️ | ✔️ | ||
Segment | ✔️ | ✔️ |
Stape focuses on integrating various data destinations like Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest, providing a broad range of options for eCommerce tracking. Fueled offers a more streamlined selection with Google Analytics, Segment, Meta Ads, and Google Ads, emphasizing data management and integration. Littledata combines features from both, supporting Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive tracking and analytics across multiple platforms. The main difference lies in the breadth of supported destinations and the focus on data integration capabilities.
Feature | Stape | Fueled | Littledata |
---|---|---|---|
Product list views & clicks | |||
Consistent product identifier in GA4 | ✔️ | ✔️ | |
Tracks products list as you scroll | ✔️ | ||
Tracks clicks on product list | ✔️ | ||
Add to Cart event | |||
Tracked client-side | ✔️ | ✔️ | |
Tracked server-side | ✔️ | ||
Enriched product info | ✔️ | ||
Tracks remove from cart | ✔️ | ||
Checkout steps | |||
Tracks checkout started only | ✔️ | ✔️ | |
Tracked client-side | ✔️ | ||
All steps tracked server-side | ✔️ | ||
Compatible with checkout extensibility | ✔️ | ||
Compatible with accelerated checkouts | ✔️ | ||
Purchase event | |||
Tracked server side for 100% accuracy | ✔️ | ✔️ | ✔️ |
Includes refunds | ✔️ | ✔️ | |
Filter orders by sales channel | ✔️ | ✔️ | |
Includes recurring orders | ✔️ | ✔️ | |
User-provided data for improved attribution | ✔️ | ✔️ | |
Includes post-purchase upsells | ✔️ | ||
Custom mapping to a source / medium | ✔️ |
Littledata's purchase and checkout tracking offers comprehensive features that enhance data accuracy and attribution. Its server-side tracking ensures 100% accuracy and includes post-purchase upsells and recurring orders, which are crucial for understanding customer behavior. The ability to filter orders by sales channel and include refunds provides deeper insights into performance. Additionally, user-provided data improves attribution accuracy.
In contrast, Stape's tracking is limited to refunds and lacks detailed insights, while Fueled's tracking only captures checkout starts, missing critical data on user interactions. Littledata's robust tracking across all checkout steps and compatibility with checkout extensibility and accelerated checkouts makes it a superior choice for comprehensive analytics.
Feature | Stape | Fueled | Littledata |
---|---|---|---|
Google Ads Conversions | |||
Client-side Enhanced Conversions | ✔️ | ✔️ | |
Server-side Enhanced Conversions | ✔️ | ||
Real-time tracking of Enhanced Conversions | ✔️ | ||
Fully automatic setup | ✔️ | ||
New vs Returning customer conversions | ✔️ |
Feature | Stape | Fueled | Littledata |
---|---|---|---|
Added to Cart trigger | |||
Via Conversions API | ✔️ | ✔️ | |
Checkout steps | |||
Via Conversions API | ✔️ | ✔️ | |
Includes all checkout steps | ✔️ | ✔️ | |
Purchase event | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes post-purchase upsells | ✔️ | ||
Includes recurring orders | ✔️ | ||
Filters to exclude orders from some channels | ✔️ |