Stape and Fueled both offer server-side tracking and are founder-owned, but Stape emphasizes data quality and security compliance, while Fueled focuses on organizing 1st-party customer data across multiple platforms. Littledata stands out with its 30-day free trial, fully automatic no-code setup, and automatic tracking of checkout steps, providing a more user-friendly experience and enhanced identity resolution for audience targeting.

For 50 orders, Fueled is 372.5% more expensive than Stape, while Littledata is 2.5% cheaper. At 500 orders, Fueled and Stape cost the same, but Littledata is 272.5% more expensive. For 5,000 orders, Fueled is 492% more than Stape, and Littledata is 132.7% more expensive. At 20,000 orders, Fueled is 400% more than Stape, while Littledata is 97.5% more expensive. Overall, Fueled consistently has the highest costs across all order volumes.

Stape focuses on integrating various data destinations like Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest, providing a broad range of options for eCommerce tracking. Fueled offers a more streamlined selection with Google Analytics, Segment, Meta Ads, and Google Ads, emphasizing data management and integration. Littledata combines features from both, supporting Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive tracking and analytics across multiple platforms. The main difference lies in the breadth of supported destinations and the focus on data integration capabilities.

Littledata's purchase tracking offers comprehensive features that enhance data accuracy and attribution. It tracks all aspects of purchases, including post-purchase upsells and recurring orders, while also filtering by sales channel and including refunds. This level of detail provides a clearer picture of customer behavior.

In contrast, Stape and Fueled only track basic purchase events and checkout starts, lacking the depth of insights Littledata provides. Littledata's checkout tracking captures all steps server-side, ensuring compatibility with checkout extensibility and accelerated checkouts, which is crucial for optimizing the user experience. Overall, Littledata delivers a more robust and insightful tracking solution for Shopify Plus brands.