Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue. Retention.com - formerly known as GetEmails - is used by 1,950 Shopify sites according to BuiltWith.
Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.
Feature | Retention.com | Elevar | Littledata |
---|---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ | |
Public statement of privacy compliance | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
30 day free trial | ✔️ | ||
Fully automatic, no code setup | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Retention.com focuses on recovering lost shoppers and enhancing Klaviyo flow revenue through identity resolution, specifically for Shopify merchants. It integrates customer data with marketing platforms but is primarily tailored for Shopify.
Elevar offers a broader solution with server-side tracking to address conversion tracking issues and improve Google Tag Manager (GTM) setups. It emphasizes privacy compliance and also integrates customer data with various marketing platforms, making it versatile beyond Shopify.
Littledata provides a fully automatic, no-code setup with server-side tracking and a 30-day free trial. It also emphasizes privacy compliance and identity resolution, similar to the others, but stands out with its automatic tracking of checkout extensibility, making it user-friendly for merchants looking for seamless integration.
In summary, Retention.com is Shopify-centric, Elevar focuses on conversion tracking across platforms, and Littledata offers a comprehensive, automated solution.
Store size | Retention.com | Elevar | Littledata |
---|---|---|---|
50 orders / month | $500 | $200 | $39 |
500 orders / month | $500 | $200 | $149 |
5,000 orders / month | $2000 | $450 | $349 |
20,000 orders / month | $5000 | $950 | $799 |
For an online store with 50 orders, Retention.com is 150% more expensive than Elevar and 1180% more than Littledata. At 500 orders, Retention.com and Elevar are equal, while Littledata is 70% cheaper than both. With 5000 orders, Retention.com is 344% more than Elevar and 472% more than Littledata. At 20000 orders, Retention.com is 426% more than Elevar and 526% more than Littledata. Overall, Retention.com consistently has the highest pricing across all order volumes.
Destination | Retention.com | Elevar | Littledata |
---|---|---|---|
Klaviyo | ✔️ | ✔️ | ✔️ |
Google Analytics | ✔️ | ✔️ | |
Meta Ads | ✔️ | ✔️ | |
✔️ | ✔️ | ||
TikTok | ✔️ | ✔️ | |
Attentive | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Yotpo Email & SMS | ✔️ | ||
Postscript | ✔️ | ||
Segment | ✔️ |
Retention.com focuses on enhancing email marketing through Klaviyo by capturing first-party data for better customer retention. Elevar offers a broader range of data destinations, including major advertising platforms and analytics tools, allowing for comprehensive tracking and optimization across multiple channels. Littledata also integrates with various platforms but emphasizes seamless data flow to Google Analytics and Segment, enhancing data accuracy and reporting. In summary, Retention.com is more email-centric, while Elevar and Littledata provide extensive multi-channel tracking capabilities.
Feature | Retention.com | Elevar | Littledata |
---|---|---|---|
Identity resolution | |||
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ✔️ | |
Never adds new emails to your marketing list | ✔️ | ✔️ | |
Uses other marketing channel cookies to boost identity | ✔️ | ||
Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
Viewed Product trigger | |||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ | ✔️ |
Tracked server-side | ✔️ | ✔️ | |
Enriched product info (e.g. category) | ✔️ | ||
Added to Cart trigger | |||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ | ✔️ |
Tracked server-side | ✔️ | ✔️ | |
Enriched product info (e.g. category) | ✔️ | ✔️ | |
Tracked client-side | ✔️ | ||
Target the whole contents of the cart | ✔️ |