Polar Analytics vs Elevar

Is Polar Analytics or Elevar a better data solution for Shopify brands?

Polar Analytics competitors

What is Polar Analytics?

Polar is a pre-built dashboard for commerce with out-of-the-box metrics and reports to ensure your team has the insights to get their jobs done. Polar Analytics is used by 300 Shopify sites according to BuiltWith.


Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.


You could use both Elevar for accurate data, and Polar Analytics for reporting

Polar Analytics vs Elevar comparison

FeaturePolar AnalyticsElevarLittledata
Customer data to marketing platforms✔️✔️✔️
Identity resolution to boost audiences✔️✔️✔️
Server-side trackingminus✔️✔️
Public statement of privacy complianceminus✔️✔️
Marketing reporting✔️minusminus
Proprietary attribution model✔️minusminus
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Polar Analytics offers a pre-built dashboard with marketing reporting and a proprietary attribution model, focusing on delivering insights through out-of-the-box metrics. Its strength lies in simplifying data visualization for teams.

In contrast, Elevar emphasizes fixing conversion tracking issues with server-side tracking, ensuring data accuracy and privacy compliance. It is tailored for optimizing Google Tag Manager setups and enhancing data flow to marketing channels.

Littledata also provides server-side tracking and identity resolution, but stands out with its fully automatic, no-code setup and a 30-day free trial. It focuses on seamless integration and automatic tracking of checkout extensibility.

Overall, Polar Analytics is best for comprehensive reporting, Elevar excels in conversion tracking solutions, and Littledata offers ease of setup and trial access.

Cost comparison

Polar Analytics vs Elevar's monthly subscription cost

Store sizePolar AnalyticsElevarLittledata
50 orders / month$400$200$39
500 orders / month$400$200$149
5,000 orders / month$1150$450$349
20,000 orders / month$3500$950$799

For an online store with 50 orders per month, Polar Analytics is 100% more expensive than Elevar and 923% more than Littledata. At 500 orders, Polar and Elevar are equal, while Littledata is 63% cheaper than both. With 5000 orders, Polar is 156% more than Elevar and 229% more than Littledata. At 20000 orders, Polar is 268% more than Elevar and 338% more than Littledata. Overall, Littledata consistently offers the lowest pricing across all order volumes.

Supported data destinations

DestinationPolar AnalyticsElevarLittledata
Meta Ads✔️✔️✔️
Google Ads✔️✔️✔️
Klaviyo✔️✔️✔️
Google Analyticsminus✔️✔️
Pinterestminus✔️✔️
TikTokminus✔️✔️
Attentiveminus✔️✔️
Yotpo Email & SMSminus✔️minus
Postscriptminus✔️minus
Segmentminusminus✔️

Polar Analytics focuses on integrating data from Meta Ads, Google Ads, and Klaviyo, providing a streamlined approach for eCommerce analytics. Elevar offers a broader range of data destinations, including Google Analytics, Pinterest, TikTok, and various email/SMS platforms, allowing for more comprehensive tracking across multiple channels. Littledata also supports a wide array of platforms, including Segment and Yotpo, emphasizing integration with analytics tools and marketing platforms. The main difference lies in the breadth of integrations: Elevar and Littledata provide more extensive options compared to Polar Analytics, which is more focused on key advertising platforms.

Klaviyo comparison

Polar Analytics vs Elevar's solution for Klaviyo

FeaturePolar AnalyticsElevarLittledata
Identity resolution
Never adds new emails to your marketing list✔️✔️✔️
Uses other marketing channel cookies to boost identity✔️minus✔️
Docs on how an end-user can opt out for GDPR / CCPAminus✔️✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templatesminus✔️✔️
Tracked server-sideminus✔️✔️
Tracked client-side✔️minusminus
Enriched product info (e.g. category)minusminus✔️
Added to Cart trigger
Tracked server-sideminus✔️✔️
Enriched product info (e.g. category)minus✔️✔️
Backwards compatible with Klaviyo templatesminus✔️✔️
Tracked client-side✔️minusminus
Target the whole contents of the cartminusminus✔️

Littledata stands out for Klaviyo integration by offering comprehensive GDPR/CCPA opt-out documentation, ensuring compliance and user trust. Unlike Polar Analytics, it also backstitches Klaviyo profiles to previous customer events, providing a complete customer journey view. This feature enhances personalization and targeting. Compared to Elevar, while both provide opt-out documentation and prevent adding new emails, Littledata's ability to leverage other marketing channel cookies for identity boosting adds a significant advantage, allowing for more accurate customer tracking and engagement. Overall, Littledata's unique combination of compliance, historical data integration, and identity enhancement makes it a superior choice for tracking customers from Shopify to Klaviyo.

Google Ads comparison

Polar Analytics vs Elevar's solution for Google Ads

FeaturePolar AnalyticsElevarLittledata
Google Ads Conversions
Real-time tracking of Enhanced Conversions✔️minus✔️
Server-side Enhanced Conversionsminus✔️✔️
New vs Returning customer conversionsminus✔️✔️
Fully automatic setupminusminus✔️

Meta Ads comparison

Polar Analytics vs Elevar's solution for Meta Ads

FeaturePolar AnalyticsElevarLittledata
Added to Cart trigger
Via Conversions APIminus✔️✔️
Checkout steps
Via Conversions APIminus✔️✔️
Includes all checkout stepsminus✔️✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminus✔️✔️
Filters to exclude orders from some channelsminus✔️✔️
Includes recurring ordersminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Polar Analytics against Elevar
How does Polar Analytics work?

By deduplicating conversions from multiple ad platforms, Polar Pixel helps you understand the real cost per acquisition and calculate Return on Ad Spend (ROAS) by channel and campaign.

Does Polar Analytics work with Shopify?

Yes, Polar Analytics is installed on 300 Shopify sites according to the latest stats from BuiltWith.

How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

Is Polar Analytics suitable for Enterprise brands?

Polar Analytics is used by 10 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Polar Analytics support?

Polar Analytics supports Meta Ads, Google Ads and Klaviyo.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Who owns Polar Analytics?

Polar Analytics is an independent private company headquartered in London. David Dokes is Polar Analytics's CEO.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

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