Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue.
Feature | Littledata | Retention.com |
---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ |
30 day free trial | ✔️ | |
Founder owned and led | ✔️ | |
Server-side tracking | ✔️ | |
Fully automatic, no code setup | ✔️ | |
Automatic tracking of checkout steps | ✔️ | |
No-code setup for Shopify Hydrogen | ✔️ | |
Works with platforms other than Shopify | ✔️ |
Littledata offers a 30-day free trial, is founder-led, and provides fully automatic, no-code setup, making it easy to implement in under 10 minutes. Its server-side tracking integrates seamlessly with GA4, Meta Ads, and Klaviyo, and it automatically tracks checkout steps. In contrast, Retention.com focuses on recovering lost shoppers and works with various platforms but lacks the same ease of setup and Shopify-specific features. Littledata's comprehensive, Shopify-centric approach and automatic tracking capabilities give it an edge, particularly for Shopify Plus brands seeking efficient data collection and audience boosting.
Littledata | Retention.com | |
---|---|---|
Example product review | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." | |
Example support review | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" | "Unfortunately, the team... very high employee turnover; it can be really frustrating to have to re-explain things to new reps." |
Link | Read more reviews |
Store size | Littledata | Retention.com |
---|---|---|
50 orders / month | $39 | $500 |
500 orders / month | $149 | $500 |
5,000 orders / month | $349 | $2000 |
20,000 orders / month | $799 | $5000 |
For an online store with 50 orders per month, Retention.com is approximately 1185% more expensive than Littledata. At 500 orders, all services cost the same at $149. For 5000 orders, Retention.com is about 471% more expensive than Littledata. Finally, at 20,000 orders, Retention.com costs around 526% more than Littledata. Overall, Retention.com consistently shows significantly higher pricing compared to Littledata across different order volumes, especially at lower order counts.
Destination | Littledata | Retention.com |
---|---|---|
Klaviyo | ✔️ | ✔️ |
Google Analytics | ✔️ | |
Meta Ads | ✔️ | |
TikTok | ✔️ | |
✔️ | ||
Google Ads | ✔️ | |
Segment | ✔️ | |
Attentive | ✔️ |
Littledata offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Google Ads, Segment, and Attentive, allowing for comprehensive tracking across multiple platforms. This enables detailed insights into customer behavior and marketing performance. In contrast, Retention.com focuses primarily on Klaviyo, emphasizing email marketing and customer retention strategies. While both solutions integrate with Klaviyo, Littledata's extensive options provide a more holistic view of ecommerce performance across various channels, whereas Retention.com is more specialized in enhancing email marketing effectiveness.
Feature | Littledata | Retention.com |
---|---|---|
Identity resolution | ||
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | |
Never adds new emails to your marketing list | ✔️ | |
Uses other marketing channel cookies to boost identity | ✔️ | |
Backstitches Klaviyo profile onto previous customer events | ✔️ | |
Viewed Product trigger | ||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ |
Tracked server-side | ✔️ | |
Enriched product info (e.g. category) | ✔️ | |
Added to Cart trigger | ||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ |
Reliable via Shopify's servers | ✔️ | |
Enriched product info (e.g. category) | ✔️ | |
Target the whole contents of the cart | ✔️ | |
Unreliable tracking of button clicks | ✔️ | |
Checkout Started trigger | ||
Backwards compatible with Klaviyo templates | ✔️ | ✔️ |
Direct from Shopify's servers | ✔️ | |
Tracked via the checkout page | ✔️ |