Elevar vs Retention.com

Is Elevar or Retention.com a better data solution for Shopify brands?

Elevar competitors

What is Elevar?

Elevar ensures that 100% of your conversions are tracked and delivered to your marketing channels using Google Tag Manager and server-side tracking. Since the company was acquired by Buxton (now Audiense) the product has been merged into a wider analytics and segmentation tool.


Retention.com competitors

What is Retention.com(formerly GetEmails)?

Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue.


Switching from Elevar? Get 50% off your first year with Littledata

Elevar vs Retention.com comparison

FeatureElevarRetention.comLittledata
Identity resolution to boost audiences✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Server-side tracking✔️minus✔️
Works with platforms other than Shopifyminus✔️minus
30 day free trialminusminus✔️
Founder owned and ledminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Elevar offers robust server-side tracking and ensures complete conversion tracking via Google Tag Manager, now integrated with Buxton's analytics tools. Retention.com focuses on recovering lost shoppers and enhancing Klaviyo revenue, compatible with various platforms beyond Shopify. Littledata stands out with a 30-day free trial, founder-led management, fully automatic no-code setup, and automatic tracking of checkout steps, providing a more user-friendly experience and comprehensive tracking capabilities compared to both Elevar and Retention.com.

Reviews comparison

Elevar vs Retention.com's customer reviews

ElevarRetention.comLittledata
Example product review"They continue to charge you after uninstalling and cancelling your plan...made absolutely 0 impact to my tracking.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Awful support. I am now $700 in charges without even using the stupid thing because it made absolutely 0 impact.""Unfortunately, the team... very high employee turnover; it can be really frustrating to have to re-explain things to new reps.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Elevar vs Retention.com's monthly subscription cost

Store sizeElevarRetention.comLittledata
50 orders / month$200$500$39
500 orders / month$200$500$149
5,000 orders / month$450$2000$349
20,000 orders / month$950$5000$799

For an online store with 50 orders, Elevar is 60% cheaper than Retention.com and 80% cheaper than Littledata. At 500 orders, Elevar and Retention.com are equal, while Littledata is 25% more expensive than Elevar. For 5000 orders, Elevar is 77.5% cheaper than Retention.com and 28.5% cheaper than Littledata. At 20000 orders, Elevar is 81% cheaper than Retention.com and 19% cheaper than Littledata. Overall, Elevar consistently offers the lowest pricing across all order volumes.

Supported data destinations

DestinationElevarRetention.comLittledata
Klaviyo✔️✔️✔️
Google Analytics✔️minus✔️
Meta Ads✔️minus✔️
Pinterest✔️minus✔️
TikTok✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Yotpo Email & SMS✔️minusminus
Postscript✔️minusminus
Segmentminusminus✔️

Elevar focuses on a wide range of data destinations, including major advertising platforms and email/SMS services, allowing for comprehensive tracking and optimization across multiple channels. Retention.com primarily targets Klaviyo, emphasizing customer retention and email marketing strategies. Littledata also supports various platforms like Google Analytics and advertising channels, but it integrates with Segment for enhanced data management. The main difference lies in Elevar's broader multi-channel approach compared to Retention.com's Klaviyo-centric focus and Littledata's integration with Segment for streamlined data flow.

Klaviyo comparison

Elevar vs Retention.com's solution for Klaviyo

FeatureElevarRetention.comLittledata
Identity resolution
Docs on how an end-user can opt out for GDPR / CCPA✔️minus✔️
Never adds new emails to your marketing list✔️minus✔️
Uses other marketing channel cookies to boost identityminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templates✔️✔️✔️
Tracked server-side✔️minus✔️
Enriched product info (e.g. category)minusminus✔️
Added to Cart trigger
Backwards compatible with Klaviyo templates✔️✔️✔️
Reliable via Shopify's servers✔️minus✔️
Enriched product info (e.g. category)✔️minus✔️
Unreliable tracking of button clicksminus✔️minus
Target the whole contents of the cartminusminus✔️
Checkout Started trigger
Backwards compatible with Klaviyo templatesminus✔️✔️
Tracked via the checkout pageminus✔️minus
Direct from Shopify's serversminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Elevar against Retention.com
Can I switch from Elevar to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Elevar setup — and give you 50% off your first year on an annual plan.

Can I switch from Retention.com to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Retention.com setup.

How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure conversions are tracked. Although the tracking is reliable, users have complained about the setup and maintenance overhead.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

How does Retention.com work?

Retention Grow uses a large third-party list of email addresses to link anonymous sessions to emails given to a third party brand. This can grow your marketing audience, but at the expense of higher spam and privacy complaints.

Does Retention.com work with Shopify?

Yes, Retention.com is installed on 1,950 Shopify sites according to the latest stats from BuiltWith.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Retention.com suitable for Enterprise brands?

Retention.com is used by 27 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Which marketing tools does Retention.com support?

Retention.com supports Klaviyo.

Who owns Elevar?

Elevar is owned by Audiense and run out of Charleston, South Carolina.

Who owns Retention.com?

Retention.com(formerly GetEmails) is an independent private company headquartered in Austin, Texas. Adam Robinson is Retention.com's CEO.