Elevar vs Retention.com

Is Elevar or Retention.com a better data solution for Shopify brands?

Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.


Retention.com competitors

What is Retention.com?

Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue. Retention.com - formerly known as GetEmails - is used by 1,950 Shopify sites according to BuiltWith.


Elevar vs Retention.com comparison

FeatureElevarRetention.comLittledata
Identity resolution to boost audiences✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Server-side tracking✔️minus✔️
Public statement of privacy compliance✔️minus✔️
Works with platforms other than Shopifyminus✔️minus
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Elevar focuses on fixing conversion tracking issues and optimizing Google Tag Manager (GTM) setups through server-side tracking, ensuring data is accurately pushed to marketing channels. Its emphasis on privacy compliance and identity resolution enhances audience targeting.

Retention.com, while also offering identity resolution and customer data integration, distinguishes itself by specifically helping Shopify merchants recover lost shoppers and boost Klaviyo revenue. It supports platforms beyond Shopify, broadening its applicability.

Littledata provides a fully automatic, no-code setup with a 30-day free trial, making it user-friendly. It combines server-side tracking and identity resolution with a strong privacy compliance statement, similar to Elevar. However, it also emphasizes automatic tracking of checkout extensibility, which can enhance data collection during the purchase process.

In summary, Elevar excels in conversion tracking, Retention.com focuses on recovering lost sales, and Littledata offers ease of use with comprehensive tracking features.

Cost comparison

Elevar vs Retention.com's monthly subscription cost

Store sizeElevarRetention.comLittledata
50 orders / month$200$500$39
500 orders / month$200$500$149
5,000 orders / month$450$2000$349
20,000 orders / month$950$5000$799

For an online store with 50 orders, Elevar is 60% cheaper than Retention.com and 80% cheaper than Littledata. At 500 orders, Elevar and Retention.com are equal, while Littledata is 25% more expensive than Elevar. For 5000 orders, Elevar is 77.5% cheaper than Retention.com and 28.5% cheaper than Littledata. At 20000 orders, Elevar is 81% cheaper than Retention.com and 19% cheaper than Littledata. Overall, Elevar consistently offers the lowest pricing across all order volumes.

Supported data destinations

DestinationElevarRetention.comLittledata
Klaviyo✔️✔️✔️
Google Analytics✔️minus✔️
Meta Ads✔️minus✔️
Pinterest✔️minus✔️
TikTok✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Yotpo Email & SMS✔️minusminus
Postscript✔️minusminus
Segmentminusminus✔️

Elevar focuses on a wide range of data destinations, including major advertising platforms and email/SMS services, allowing for comprehensive tracking and optimization across multiple channels. Retention.com primarily targets Klaviyo, emphasizing customer retention and email marketing strategies. Littledata also supports various platforms like Google Analytics and advertising channels, but it integrates with Segment for enhanced data management. The main difference lies in Elevar's broader multi-channel approach compared to Retention.com's Klaviyo-centric focus and Littledata's integration with Segment for streamlined data flow.

Klaviyo comparison

Elevar vs Retention.com's solution for Klaviyo

FeatureElevarRetention.comLittledata
Identity resolution
Docs on how an end-user can opt out for GDPR / CCPA✔️minus✔️
Never adds new emails to your marketing list✔️minus✔️
Uses other marketing channel cookies to boost identityminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templates✔️✔️✔️
Tracked server-side✔️minus✔️
Enriched product info (e.g. category)minusminus✔️
Added to Cart trigger
Backwards compatible with Klaviyo templates✔️✔️✔️
Tracked server-side✔️minus✔️
Enriched product info (e.g. category)✔️minus✔️
Tracked client-sideminus✔️minus
Target the whole contents of the cartminusminus✔️

Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Elevar against Retention.com
How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

How does Retention.com work?

Retention Grow uses a large third-party list of email addresses to link anonymous sessions to emails given to a third party brand. This can grow your marketing audience, but at the expense of higher spam and privacy complaints.

Does Retention.com work with Shopify?

Yes, Retention.com is installed on 1,950 Shopify sites according to the latest stats from BuiltWith.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Retention.com suitable for Enterprise brands?

Retention.com is used by 27 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Which marketing tools does Retention.com support?

Retention.com supports Klaviyo.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

Who owns Retention.com?

Retention.com - formerly known as GetEmails - is an independent private company headquartered in Austin, Texas. Adam Robinson is Retention.com's CEO.

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