Elevar focuses on ensuring 100% conversion tracking through Google Tag Manager and server-side tracking, now integrated into a broader analytics tool post-acquisition. Blotout, on the other hand, emphasizes restoring marketing signals in a post-cookie environment, identifying returning customers who appear anonymous. Littledata stands out with its 30-day free trial, fully automatic no-code setup, and automatic tracking of checkout steps, making it easier for users to implement and manage compared to both Elevar and Blotout.

For an online store with 50 orders, Elevar is 300% more expensive than Blotout and 413% more than Littledata. At 500 orders, Elevar and Blotout are equal, while Littledata is 25% cheaper than Elevar. For 5000 orders, Elevar is 46% cheaper than Blotout and 29% cheaper than Littledata. At 20000 orders, Elevar is 62% cheaper than Blotout and 19% cheaper than Littledata. Overall, Elevar is consistently more expensive, while Blotout varies significantly with order volume.

Elevar offers a broader range of data destinations, including Pinterest and Yotpo Email & SMS, enhancing multi-channel marketing capabilities. Blotout focuses on essential platforms like Google Analytics and Meta Ads but lacks Pinterest and TikTok. Littledata also supports Google Analytics and Meta Ads, plus TikTok and Pinterest, providing a balance between comprehensive tracking and marketing integration. Overall, Elevar is the most extensive, while Blotout is more streamlined, and Littledata offers a middle ground with key integrations.

Elevar's purchase tracking for Google Analytics ensures GDPR/CCPA compliance by allowing end-users to opt out without adding new emails to marketing lists. In contrast, Blotout offers server-side tracking for 100% accuracy but lacks specific compliance features. Littledata also provides server-side tracking with enhanced features like post-purchase upsells, recurring orders, order filtering by sales channel, refunds, user-provided data for better attribution, and custom mapping. While Elevar focuses on compliance and opt-out options, Blotout and Littledata emphasize accuracy and additional functionalities, with Littledata offering the most comprehensive tracking capabilities.

Littledata is superior for tracking customers from Shopify to Klaviyo due to its comprehensive approach to data privacy and identity resolution. It provides clear documentation for GDPR/CCPA opt-out, ensuring compliance. Unlike Elevar and Blotout, Littledata enhances customer profiles by stitching Klaviyo profiles to previous events, offering a richer historical context. Additionally, it leverages cookies from other marketing channels to improve identity matching, which is not a feature of Elevar or Blotout. This results in a more accurate and compliant customer tracking system, ultimately leading to better-targeted marketing efforts.