Black Crow AI vs Facebook Sales Channel
Is Black Crow AI or Facebook Sales Channel a better data solution for Shopify brands?
What is Black Crow AI?
BlackCrow's machine learning is designed to understand your most valuable customers and help you acquire more of them. Black Crow AI is used by 1000 Shopify sites according to BuiltWith.
What is Facebook Sales Channel?
Shopify has a built in free connector for Meta Ads as part of the Facebook Sales Channel. This was built in 2021 and is maintained by Shopify. Facebook Sales Channel is used by 2.80M Shopify sites according to BuiltWith.
Black Crow AI vs Facebook Sales Channel comparison
| Feature | Black Crow AI | Facebook Sales Channel | Littledata |
|---|---|---|---|
| 30 day free trial | ✔️ | ✔️ | ✔️ |
| Public statement of privacy compliance | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Identity resolution to boost audiences | ✔️ |  | ✔️ |
| Server-side tracking | ✔️ | | ✔️ |
| Fully automatic, no code setup | | ✔️ | ✔️ |
| Works with platforms other than Shopify | ✔️ | | |
| Automatic tracking of checkout extensibility | | | ✔️ |
| No-code setup for Shopify Hydrogen | | | ✔️ |
Black Crow AI focuses on leveraging machine learning to identify and acquire valuable customers, offering identity resolution and server-side tracking. It supports multiple platforms beyond Shopify, enhancing its versatility.
In contrast, Facebook Sales Channel emphasizes seamless integration with Meta Ads through a no-code setup, making it user-friendly for Shopify users. However, it lacks advanced features like identity resolution and server-side tracking.
Littledata shares several features with Black Crow AI, including identity resolution and server-side tracking, but also offers a fully automatic setup and automatic tracking of checkout extensibility, which can simplify implementation.
Overall, Black Crow AI is more focused on customer insights and acquisition, while Facebook Sales Channel prioritizes ease of use within the Shopify ecosystem. Littledata combines features from both, providing a comprehensive solution for tracking and data collection.
Cost comparison
Black Crow AI vs Facebook Sales Channel's monthly subscription cost
| Store size | Black Crow AI | Facebook Sales Channel | Littledata |
|---|---|---|---|
| 50 orders / month | $500 | $0 | $39 |
| 500 orders / month | $500 | $0 | $149 |
| 5,000 orders / month | $1500 | $0 | $349 |
| 20,000 orders / month | $5000 | $0 | $799 |
For an online store with 50 orders, Black Crow AI is 1,282% more expensive than Littledata. At 500 orders, Black Crow AI and Facebook Sales Channel are equal, while Littledata is 70% cheaper than both. With 5,000 orders, Black Crow AI is 329% more than Littledata, which is free with Facebook Sales Channel. At 20,000 orders, Black Crow AI is 526% more than Littledata, which remains free with Facebook Sales Channel. Overall, Black Crow AI consistently has the highest costs.
Supported data destinations
| Destination | Black Crow AI | Facebook Sales Channel | Littledata |
|---|---|---|---|
| Klaviyo | ✔️ | | ✔️ |
| Attentive | ✔️ | | ✔️ |
| Meta Ads | | ✔️ | ✔️ |
| Google Analytics | | | ✔️ |
| TikTok | | | ✔️ |
| | ✔️ | |
| Google Ads | | | ✔️ |
| Segment | | | ✔️ |
Black Crow AI focuses on optimizing customer engagement through targeted messaging via Klaviyo and Attentive, enhancing email and SMS marketing. In contrast, Facebook Sales Channel's Meta Ads primarily targets social media advertising, leveraging user data for ad optimization. Littledata offers a broader analytics approach, integrating with multiple platforms like Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, and Segment, providing comprehensive insights across various marketing channels. This allows for a more holistic view of customer behavior and performance metrics, enabling better decision-making for ecommerce strategies.
