Aimerce vs Triple Whale

Is Aimerce or Triple Whale a better data solution for Shopify brands?

Aimerce competitors

What is Aimerce?

Aimerce claims to be the easiest way to capture more high-quality customer data


Triple Whale competitors

What is Triple Whale?

Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand.


Aimerce vs Triple Whale comparison

FeatureAimerceTriple WhaleLittledata
Identity resolution to boost audiences✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Fully automatic, no code setup✔️✔️✔️
Founder owned and led✔️✔️✔️
Marketing reportingminus✔️minus
Proprietary attribution modelminus✔️minus
30 day free trialminusminus✔️
Server-side trackingminusminus✔️
Automatic tracking of checkout stepsminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Aimerce focuses on capturing high-quality customer data with identity resolution and seamless integration to marketing platforms, emphasizing ease of use with a no-code setup. Triple Whale offers comprehensive marketing reporting and a proprietary attribution model, also featuring identity resolution and no-code setup. While both Aimerce and Triple Whale excel in customer data integration and automation, Littledata stands out with its 30-day free trial, server-side tracking, and automatic checkout step tracking, providing a more robust solution for ecommerce managers seeking detailed insights and enhanced data collection capabilities.

Reviews comparison

Aimerce vs Triple Whale's customer reviews

AimerceTriple WhaleLittledata
Example product review"Aimerce has been a total game-changer for our ad campaigns. The setup was incredibly easy, and we saw immediate improvements in both ad performance and event tracking accuracy.""Integration problem...can't install the store application. The system says I'm already using the app, but I can't log in. The chat on the website and email support does not answer. No help.""We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution."
Example support review"Aimerce's customer service is non-existent... no response to inquiries, leaving us frustrated and unsupported.""Triple Whale’s customer service has been one of the worst experiences... Critical issues take days to resolve.""Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!"
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Cost comparison

Aimerce vs Triple Whale's monthly subscription cost

Store sizeAimerceTriple WhaleLittledata
50 orders / month$299$299$39
500 orders / month$299$549$149
5,000 orders / month$499$1469$349
20,000 orders / month$1799$4028$799

For 50 orders, Aimerce and Triple Whale are equal, while Littledata is 87% cheaper. At 500 orders, Aimerce and Triple Whale remain the same, with Littledata 50% less expensive. For 5,000 orders, Aimerce is 66% cheaper than Triple Whale, while Littledata is 76% less. At 20,000 orders, Aimerce is 55% cheaper than Triple Whale, and Littledata is 80% less expensive. Overall, Littledata consistently offers significant savings compared to Aimerce and Triple Whale across all order volumes.

Supported data destinations

DestinationAimerceTriple WhaleLittledata
Klaviyo✔️✔️✔️
Meta Ads✔️✔️✔️
Google Ads✔️✔️✔️
Google Analyticsminusminus✔️
TikTokminusminus✔️
Pinterestminusminus✔️
Segmentminusminus✔️
Attentiveminusminus✔️

Aimerce focuses on integrating data from Klaviyo, Meta Ads, and Google Ads, primarily enhancing email marketing and ad performance insights. Triple Whale also connects to Klaviyo, Meta Ads, and Google Ads but emphasizes e-commerce analytics and profitability tracking. Littledata offers a broader range of destinations, including Google Analytics, TikTok, and Pinterest, in addition to Klaviyo, Meta Ads, and Google Ads, providing a more comprehensive view of customer interactions across multiple platforms. This diversity allows for deeper insights into customer behavior and marketing effectiveness across various channels.

Klaviyo comparison

Aimerce vs Triple Whale's solution for Klaviyo

FeatureAimerceTriple WhaleLittledata
Identity resolution
Uses other marketing channel cookies to boost identity✔️minus✔️
Never adds new emails to your marketing listminus✔️✔️
Docs on how an end-user can opt out for GDPR / CCPAminus✔️✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Added to Cart trigger
Unreliable tracking of button clicks✔️✔️minus
Reliable via Shopify's serversminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Target the whole contents of the cartminusminus✔️
Checkout Started trigger
Direct from Shopify's servers✔️minus✔️
Tracked via the checkout pageminus✔️minus
Backwards compatible with Klaviyo templatesminusminus✔️

Littledata offers a comprehensive solution for tracking customers from Shopify to Klaviyo by ensuring compliance with GDPR/CCPA through clear opt-out documentation. Unlike Aimerce, which only shares the benefit of using marketing channel cookies, Littledata enhances identity resolution by backstitching Klaviyo profiles onto previous customer events, providing a richer customer history. Compared to Triple Whale, while both prevent adding new emails to marketing lists and offer opt-out documentation, Littledata's unique ability to integrate past customer interactions into Klaviyo profiles offers a more complete view of customer behavior, enhancing targeted marketing efforts. This makes Littledata a superior choice for effective customer tracking and engagement.

Google Ads comparison

Aimerce vs Triple Whale's solution for Google Ads

FeatureAimerceTriple WhaleLittledata
Google Ads Conversions
Tracked direct from Shopify's serversminus✔️✔️
Real-time tracking of Enhanced Conversionsminus✔️✔️
Fully automatic setupminus✔️✔️
Unreliable tracking via thank you page✔️minusminus
New vs Returning customer conversionsminusminus✔️

Meta Ads comparison

Aimerce vs Triple Whale's solution for Meta Ads

FeatureAimerceTriple WhaleLittledata
Key benefits
Boost to Event Match Quality Score✔️✔️✔️
Fully automatic setupminus✔️✔️
100% accurate revenue in Metaminusminus✔️
Pre-purchase audiences based on first-party dataminusminus✔️
Target subscriptions vs one-time purchasesminusminus✔️
AddToCart
Via Conversions APIminusminus✔️
InitiateCheckout
Via Conversions APIminusminus✔️
Includes all checkout stepsminusminus✔️
Purchase
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminusminus✔️
Includes recurring ordersminusminus✔️
Filters to exclude orders from some channelsminusminus✔️
New vs Returning customer conversionsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Aimerce against Triple Whale
Can I switch from Aimerce to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Aimerce setup.

Can I switch from Triple Whale to Littledata?

Yes, join dozens of Shopify brands who made the switch to Littledata for simpler server-side tracking, faster setup, and transparent pricing. We’ll even help migrate your Triple Whale setup.

How does Aimerce work?

Aimerce enriches your first-party data with server-side tracking immune to ad blockers, iOS upgrades and browser instabilities

Does Aimerce work with Shopify?

Yes, Aimerce is installed on 420 Shopify sites according to the latest stats from BuiltWith.

How does Triple Whale work?

Triple Whale Pixel tracks customers on your site and reports on that activity (similar to Google Analytics). Triple Whale Sonar enriches customer data and feeds this into your marketing channels.

Does Triple Whale work with Shopify?

Yes, Triple Whale is installed on 18,000 Shopify sites according to the latest stats from BuiltWith.

Is Aimerce suitable for Enterprise brands?

Aimerce is used by 3 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Triple Whale suitable for Enterprise brands?

Triple Whale is used by 72 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Aimerce support?

Aimerce supports Klaviyo, Meta Ads and Google Ads.

Which marketing tools does Triple Whale support?

Triple Whale supports Klaviyo, Meta Ads and Google Ads.

Who owns Aimerce?

Aimerce is an independent private company headquartered in San Fransisco. Yiqi Wu is Aimerce's CEO.

Who owns Triple Whale?

Triple Whale is an independent private company headquartered in Columbus, Ohio. Maxx Blank is Triple Whale's CEO.