
Aimerce claims to be the easiest way to capture more high-quality customer data

Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue.
| Feature | Aimerce | Retention.com | Littledata |
|---|---|---|---|
| Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Fully automatic, no code setup | ✔️ | ✔️ | |
| Founder owned and led | ✔️ | ✔️ | |
| Direct from Shopify's servers | ✔️ | ✔️ | |
| Works with platforms other than Shopify | ✔️ | ||
| 30 day free trial | ✔️ | ||
| Natively supports Shopify Markets | ✔️ | ||
| Automatic tracking of checkout steps | ✔️ |
Aimerce offers identity resolution and customer data integration with a fully automatic, no-code setup directly from Shopify's servers, focusing on high-quality data capture. Retention.com also provides identity resolution and customer data integration but supports multiple platforms and emphasizes recovering lost shoppers to enhance Klaviyo revenue. Littledata stands out with a 30-day free trial, server-side tracking, and automatic checkout step tracking, making it a more comprehensive solution for data collection and analysis compared to both Aimerce and Retention.com.
| Aimerce | Retention.com | Littledata | |
|---|---|---|---|
| Example product review | "Aimerce has been a total game-changer for our ad campaigns. The setup was incredibly easy, and we saw immediate improvements in both ad performance and event tracking accuracy." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." | |
| Example support review | "Aimerce's customer service is non-existent... no response to inquiries, leaving us frustrated and unsupported." | "Unfortunately, the team... very high employee turnover; it can be really frustrating to have to re-explain things to new reps." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
| Link | Read more reviews |
| Store size | Aimerce | Retention.com | Littledata |
|---|---|---|---|
| 50 orders / month | $299 | $500 | $39 |
| 500 orders / month | $299 | $500 | $199 |
| 5,000 orders / month | $499 | $2000 | $449 |
| 20,000 orders / month | $1799 | $5000 | $1390 |
For an online store with 50 orders, Aimerce is 40% cheaper than Retention.com and 87% more expensive than Littledata. At 500 orders, Aimerce and Retention.com are equal, while Littledata is 50% cheaper than both. With 5,000 orders, Aimerce is 75% cheaper than Retention.com and 43% more expensive than Littledata. At 20,000 orders, Aimerce is 64% cheaper than Retention.com and 125% more expensive than Littledata. Overall, Littledata consistently offers the lowest pricing across all order volumes.
| Destination | Aimerce | Retention.com | Littledata |
|---|---|---|---|
| Klaviyo | ✔️ | ✔️ | ✔️ |
| Meta Ads | ✔️ | ✔️ | |
| Google Ads | ✔️ | ✔️ | |
| Google Analytics | ✔️ | ||
| TikTok | ✔️ | ||
| ✔️ | |||
| Segment | ✔️ | ||
| Attentive | ✔️ |
Aimerce focuses on integrating data with Klaviyo, Meta Ads, and Google Ads, primarily enhancing marketing automation and ad targeting. Retention.com also integrates with Klaviyo but emphasizes customer retention and re-engagement strategies.
Littledata offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, and Segment, in addition to Klaviyo and Google Ads. This allows for more comprehensive analytics and marketing insights across various platforms, enhancing overall tracking and performance measurement.
| Feature | Aimerce | Retention.com | Littledata |
|---|---|---|---|
| Identity resolution | |||
| Uses other marketing channel cookies to boost identity | ✔️ | ✔️ | |
| Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ||
| Never adds new emails to your marketing list | ✔️ | ||
| Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
| Viewed Product trigger | |||
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Tracked server-side | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Added to Cart trigger | |||
| Unreliable tracking of button clicks | ✔️ | ✔️ | |
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Reliable via Shopify's servers | ✔️ | ||
| Enriched product info (e.g. category) | ✔️ | ||
| Target the whole contents of the cart | ✔️ | ||
| Checkout Started trigger | |||
| Direct from Shopify's servers | ✔️ | ✔️ | |
| Backwards compatible with Klaviyo templates | ✔️ | ✔️ | |
| Tracked via the checkout page | ✔️ | ||
