Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance.
Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand.
Feature | Stape | Triple Whale | Littledata |
---|---|---|---|
Founder owned and led | ✔️ | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ | |
Fully automatic, no code setup | ✔️ | ✔️ | |
Customer data to marketing platforms | ✔️ | ✔️ | |
Identity resolution to boost audiences | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
Marketing reporting | ✔️ | ||
Proprietary attribution model | ✔️ | ||
30 day free trial | ✔️ | ||
Automatic tracking of checkout steps | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Stape focuses on server-side tracking and data quality, appealing to brands needing robust data compliance across various platforms. In contrast, Triple Whale emphasizes marketing reporting and a proprietary attribution model, offering a user-friendly, no-code setup for analytics management. Littledata stands out with its 30-day free trial, combining features from both competitors, including server-side tracking, identity resolution, and automatic checkout tracking, making it a comprehensive solution for ecommerce managers seeking ease of use and effective data collection.
Stape | Triple Whale | Littledata | |
---|---|---|---|
Example product review | "Stape Server GTM is difficult to configure without technical expertise, and after multiple attempts, I was still unable to get it working." | "Integration problem...can't install the store application. The system says I'm already using the app, but I can't log in. The chat on the website and email support does not answer. No help." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
Example support review | "Although the app is free, I cannot recommend it based on my experience." | "Triple Whale’s customer service has been one of the worst experiences... Critical issues take days to resolve." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
Link | Read more reviews |
Store size | Stape | Triple Whale | Littledata |
---|---|---|---|
50 orders / month | $40 | $299 | $39 |
500 orders / month | $40 | $549 | $149 |
5,000 orders / month | $150 | $1469 | $349 |
20,000 orders / month | $400 | $4028 | $799 |
For 50 orders, Stape is 87% cheaper than Triple Whale, while Littledata is 2.5% cheaper than Stape. At 500 orders, Stape and Triple Whale are equal, with Littledata 272.5% more expensive than Stape. For 5000 orders, Stape is 90% cheaper than Triple Whale, and Littledata is 132% cheaper than Triple Whale. At 20000 orders, Stape is 90% cheaper than Triple Whale, while Littledata is 80% cheaper than Triple Whale.
Destination | Stape | Triple Whale | Littledata |
---|---|---|---|
Meta Ads | ✔️ | ✔️ | ✔️ |
Klaviyo | ✔️ | ✔️ | ✔️ |
Google Ads | ✔️ | ✔️ | ✔️ |
Google Analytics | ✔️ | ✔️ | |
TikTok | ✔️ | ✔️ | |
Attentive | ✔️ | ✔️ | |
✔️ | ✔️ | ||
Segment | ✔️ |
Stape offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest, allowing for extensive tracking across multiple platforms. Triple Whale focuses on fewer destinations, specifically Klaviyo, Meta Ads, and Google Ads, which may limit cross-channel insights. Littledata provides a comprehensive set similar to Stape, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, enabling robust tracking and integration across various marketing channels. Overall, Stape and Littledata offer more extensive options compared to Triple Whale.
Feature | Stape | Triple Whale | Littledata |
---|---|---|---|
Identity resolution | |||
Never adds new emails to your marketing list | ✔️ | ✔️ | |
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ✔️ | |
Uses other marketing channel cookies to boost identity | ✔️ | ||
Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
Viewed Product trigger | |||
Tracked client-side | ✔️ | ||
Tracked server-side | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Added to Cart trigger | |||
Unreliable tracking of button clicks | ✔️ | ✔️ | |
Reliable via Shopify's servers | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Target the whole contents of the cart | ✔️ | ||
Checkout Started trigger | |||
Tracked via the checkout page | ✔️ | ✔️ | |
Direct from Shopify's servers | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ |
Feature | Stape | Triple Whale | Littledata |
---|---|---|---|
Google Ads Conversions | |||
Tracked direct from Shopify's servers | ✔️ | ✔️ | |
Real-time tracking of Enhanced Conversions | ✔️ | ✔️ | |
Fully automatic setup | ✔️ | ✔️ | |
Unreliable tracking via thank you page | ✔️ | ||
New vs Returning customer conversions | ✔️ |
Feature | Stape | Triple Whale | Littledata |
---|---|---|---|
Key benefits | |||
100% accurate revenue in Meta | ✔️ | ✔️ | |
Boost to Event Match Quality Score | ✔️ | ✔️ | |
Fully automatic setup | ✔️ | ✔️ | |
Pre-purchase audiences based on first-party data | ✔️ | ||
Target subscriptions vs one-time purchases | ✔️ | ||
AddToCart | |||
Via Conversions API | ✔️ | ||
InitiateCheckout | |||
Via Conversions API | ✔️ | ||
Includes all checkout steps | ✔️ | ||
Purchase | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes post-purchase upsells | ✔️ | ||
Includes recurring orders | ✔️ | ||
Filters to exclude orders from some channels | ✔️ | ||
New vs Returning customer conversions | ✔️ |