Littledata offers a 30-day free trial and a fully automatic, no-code setup, allowing for quick implementation in under 10 minutes, specifically tailored for Shopify. It features automatic tracking of checkout steps and integrates seamlessly with GA4, Meta Ads, and Klaviyo. In contrast, Popsixle also provides server-side tracking and identity resolution but lacks the Shopify-specific optimizations and automatic checkout tracking. Littledata's focus on Shopify and ease of setup gives it an edge, making it ideal for Shopify Plus brands looking for efficient data tracking and audience boosting without developer involvement.

For an online store with 50 orders per month, Popsixle is 144% more expensive than Littledata. At 500 orders, all services cost the same. For 5000 orders, Popsixle is 29% cheaper than Littledata. At 20000 orders, Popsixle is slightly cheaper than Littledata by about 0.5%. Overall, Popsixle is more expensive at lower order volumes but becomes more competitive at higher volumes, particularly at 5000 orders.

Littledata offers a broader range of data destinations, including Google Analytics, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, in addition to Meta Ads. This allows for comprehensive tracking across multiple platforms, enhancing data integration and analysis. In contrast, Popsixle focuses primarily on Meta Ads, which limits its tracking capabilities to that specific platform. Therefore, Littledata provides a more extensive solution for ecommerce managers seeking to analyze customer behavior across various channels, while Popsixle is more specialized in Meta Ads tracking.